2Baba, Chike to Perform at NGX Group New Campaign

2Baba, Chike to Perform at NGX Group New Campaign

By Vanessa Obioha

Award-winning singer, songwriter and producer, Innocent ‘2Baba’ Idibia, is set to perform at the launch of Nigerian Exchange Group (NGX Group) Plc’s campaign, ‘The Stock Africa Is Made Of’. The artist will be joined by singer and actor, Chike, to provide first-class entertainment at the virtual event scheduled to hold on Tuesday, May 18, 2021.

‘The Stock Africa Is Made Of’ comes on the back of the successful demutualisation of the Nigerian Stock Exchange, which led to the emergence of NGX Group Plc and its three subsidiaries – Nigerian Exchange (NGX) Limited, NGX Regulation (NGX RegCo) Limited and NGX Real Estate (NGX RelCo) Limited.

According to NGX Group, the campaign is designed to project its new positioning and commitment to the African financial markets as a leading capital market infrastructure provider, connecting Nigeria, Africa and the world.

“The Stock Africa Is Made Of is designed to reinforce the message that we are fully equipped and better positioned to champion the development of new and improved experiences for the benefit of domestic, regional and foreign stakeholders,” said the Group Chief Executive Officer, Oscar Onyema.

He added that the campaign is built around its new corporate identity and emphasised the vibrancy and dynamism of NGX Group and its subsidiaries by providing stakeholders with an immersive experience through creative messaging and opportunities for direct engagement with the brand.

It serves to amplify NGX Group’s new brand identity and spotlight the growth potential of the African continent.

“Our goal is not only to celebrate this pivotal point in our journey but to also show our stakeholders that we are ready and able to explore new frontiers in our quest to be the partner and platform of choice for meeting their business, financial and investment objectives,” he said.

Renowned personalities like the Minister of Finance, Budget and National Planning, Zainab Ahmed; Director-General, Securities and Exchange Commission, Lamido Yuguda; Chairman, Dangote Group, Aliko Dangote; and Chairman, Heirs Holdings, Tony Elumelu, are among the speakers that will join Onyema and the Group Chairman, Abimbola Ogunbanjo, at the event. Popular TV personality and host, IK Osakioduwa, will moderate the virtual event.

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