Jidex in Ijebu 2.0 Draws Celebrities, Creators and Fans to Ijebu-Ode

Days after the annual Ojude Oba festival attracted thousands of visitors to Ijebu-Ode, another notable gathering captured attention in the town as fashion entrepreneur and entertainer Jidex hosted the second edition of Jidex in Ijebu.

The event drew a mix of celebrities, content creators, TikTok personalities and fans, underscoring the growing influence of locally driven entertainment and cultural events in Ogun State.

Known off-stage as Olajide Abubakar Rasak, Jidex has built a strong following in Ijebu-Ode and beyond through his work as a fashion entrepreneur, entertainer and social media personality. His popularity was evident during this year’s Ojude Oba festival, where his appearance attracted significant attention from festival-goers and supporters.

Building on the momentum of the cultural celebration, Jidex in Ijebu 2.0 served as a platform for entertainment, networking and community engagement. The event featured appearances from notable personalities, including M’Kido, Seun Pizzle, Abati, Kabex Momma Dessy, Lyta, Olabest and his band, Mr. Gbafun, Porkiyor, TeeMirror and several other entertainers. It also attracted a large number of digital creators, reflecting the increasing connection between online influence and real-world events.

For many attendees, the gathering represented more than a celebrity appearance. It provided an opportunity for fans to interact with personalities they follow online while creating a space for collaboration among entertainers, creators and emerging talents within the region.

Over the years, Jidex has become a familiar figure within Ijebu-Ode’s entertainment landscape. Beyond hosting events, he has participated in and supported several entertainment initiatives in the town, including holiday concerts, community-focused gatherings and other cultural activities.

Outside entertainment, Jidex is also involved in business ventures spanning fashion, food and music. He is the founder of Jide Klothing, a fashion brand, and recently launched Jidex Foods in Ijebu-Ode. He has also expanded into music, releasing songs and extended-play projects available on major streaming platforms.

In addition to his entrepreneurial and entertainment pursuits, Jidex has featured in a number of widely discussed digital interviews and online skits, where he has openly addressed aspects of his personal life, including conversations around relationships and his public interactions with social media personality Momma Dessy.

The turnout and reception surrounding Jidex in Ijebu 2.0 reflect a broader trend of local personalities creating platforms that blend culture, entertainment and community engagement. As such events continue to gain traction, they are contributing to the visibility of Ijebu-Ode as a growing hub for entertainment, digital culture and youth-focused activities in Ogun State.