Amstel Malta Rallies Nigerians Behind Falcons in Quest for Historic 11th WAFCON Title

As Nigeria’s Super Falcons begin their quest for a record-extending 11th Women’s Africa Cup of Nations (WAFCON) title, Amstel Malta has launched a nationwide campaign, “Be Your Best”, to unite Nigerians behind Africa’s most successful women’s football team.

More than a sponsorship campaign, “Be Your Best” is a rallying call that celebrates excellence, resilience and national pride. It encourages Nigerians to support the Super Falcons while inspiring them to pursue excellence in their own lives.

The campaign reflects Amstel Malta’s belief that every great achievement begins with giving your best. By connecting fans with the Super Falcons’ journey, the brand aims to make every match a shared national celebration.

Super Falcons will begin their Group B campaign against Malawi today at the Al Medina Stadium in Rabat before facing Zambia on 1 August at the same venue. They will then complete the group stage against Egypt on 5 August at the Olympic Stadium in Rabat, with all matches kicking off at 9 p.m. WAT.

Throughout the tournament, Amstel Malta will bring fans closer to the action through exciting nationwide engagements on major digital platforms. Football lovers can look forward to Predict and Win promotions, interactive digital challenges, fan engagement activities, on-ground experiences, giveaways and many more rewards designed to make every Super Falcons match unforgettable.

Speaking on the campaign, the Senior Brand Manager Amstel Malta, Francis Obiajulu, said the brand is proud to stand behind the Super Falcons as they chase another continental crown.

He said “Be Your Best” is more than a campaign; it is a celebration of excellence. The Super Falcons continue to inspire Nigerians with their courage, determination and winning spirit. As they pursue a historic 11th WAFCON title, Amstel Malta is proudly backing them all the way. Through our Predict and Win promotions and other exciting fan experiences, we want every Nigerian to be part of the journey and celebrate every success together.”

Obiajulu added that the campaign is designed to create memorable moments for football fans while strengthening Amstel Malta’s connection with consumers through the shared passion for the Super Falcons.