Dr. Olujobi Leads Health System Reforms in Nigeria through Donolush
Oladayo Nuel
Donolush Healthcare Solutions, a leading healthcare innovation and systems management firm based in Lagos, has emerged as a major reform driver in Nigeria’s healthcare sector. Under the leadership of its founder and Chief Executive Officer, Dr. Babatunde Olujobi, the organization has led several strategic initiatives, strengthening healthcare infrastructure, improving access to affordable care, and closing quality gaps within public and private health delivery models.
With over a decade of operational experience, Dr. Olujobi, through his organization, Donolush Healthcare has become known for designing and managing community health programs, public-private partnerships, and digital platforms for chronic disease care. Through its hospital design consulting unit and health systems advisory services, Dr. Olujobi has contributed to the upgrade and performance improvement of multiple health facilities across Nigeria, including primary and secondary care institutions. One of its flagship achievements includes the 10-year concession to manage laboratory services at the General Hospital Ikorodu, a project conducted in partnership with the Lagos State Government.
At a recent national healthcare summit, Dr. Olujobi called for bold policy shifts to address inefficiencies in Nigeria’s health insurance landscape. He advocated for regulatory frameworks that support transparent pricing, reduce patient discrimination, and enhance provider accountability. His calls have gained traction among both healthcare providers and HMO operators, many of whom have echoed his position on the need for trust-based systems and collaborative risk-sharing models.
Beyond facility-level interventions, Dr. Olujobi is also investing in technology-enabled health solutions. He is currently developing an innovative digital platform, “DocDey”, which is designed to improve medication adherence and chronic disease management for millions of Nigerians living with hypertension, diabetes, and high cholesterol. The app offers lifestyle modification tips and personalized care prompts, reinforcing the organization’s commitment to scalable, preventive health strategies.
Dr. Olujobi’s influence extends to national recognition platforms. He served on the Nigerian Healthcare Excellence Awards (NHEA) jury panel, where he evaluated and celebrated outstanding innovations and service delivery milestones across the country’s healthcare industry.
Health experts have credited Donolush Healthcare with bridging the often-cited gap between health systems design and on-the-ground execution. With its unique blend of technical leadership, operational scale, and policy advocacy, the company is helping to redefine what responsive, patient-centered healthcare can look like in emerging economies.
As Nigeria continues its push toward Universal Health Coverage, experienced leaders like Dr. Olujobi are poised to play a defining role in shaping the nation’s healthcare future.
