Indomie Rewards Creativity in Nigerian Children

By Omolabake Fasogbon

Dufil Prima Foods, makers of Indomie has rewarded exceptional brains and talents at the wrap-up of its season six edition of its ‘Team Yourself Up’ Competition.

The competition is one of the several ways the brand engages and nurtures creativity in Nigerian children by providing them a platform to express their talents and abilities.

At the prize presentation ceremony which held at National Museum in Lagos, the participants between ages 5 and 12 displayed special works from which the best were singled out for prizes.

The participants, who are also members of the Indomie Fan Club, and from various schools across the country, had their unique creatives made from wrappers, cartons or both of Indomie noodles.

Some of the works on display included: motors, aero planes, helicopters, houses of different designs, stadia, dining tables with families, train stations, airports, cooking utensils, rockets, climate change castles and trucks, amongst others.

Speaking at the prize presentation, Group Corporate Communications and Event Manager of Dufil Prima Foods Plc, Mr. Tope Ashiwaju stated that the brand was leveraging the initiative to establish a bonding and engaging experience between children and their loved ones.

He said, “It is part of our responsibility and core values to engage children in activities that will aid their mental and physical development. But beyond this, the competition also provided a platform for the kids to express their creative abilities and have loads of fun while doing so with their families.”

Earlier in her welcome address, National Coordinator of Indomie Fan Club, Faith Joshua stated that this year’s edition of the contest was a huge success given the number of entries received within one month that the competition lasted.

She said, “The competition is designed to boost the confidence of kids in their innate ability and also afford them a platform to express their creativity. We received over 40,000 entries of several unique works nationwide, and today’s event is meant to display these numerous works to the public and also allow for the selection of the best works through a voting system.”

She added that part of the underlying principle of the competition was to inculcate in kids the spirit of collaboration, division of labour and the enormous strength in Nigeria’s diversity, as the kids were required to work in groups with anyone they felt could bring their ideas to reality.

After the vote cast for the top 100 entries, the grand prize reward of N500, 000 went to Master Lawal Oluwadarasimi Treasure from Bold Child Montessori School, Lagos. Ucheama Aleria Kamdilichukwu won the 1st runner-up position with the sum of N100, 000 while Jesufemi Paul and Ezenwa Chibuike Godswill won the 2nd and 3rd runner-up positions with the sum of N75,000 and N50,0000 respectively.

Four regional winners also got N35, 000 each in the competition. They are Adewusi Josiah (Best in Lagos), AbdulAzeez Rofiat (Best in Ogun), Tedrick Chinda (Best in Abuja), and Ezindu Oforbuike (Best in the East).

Certificates were also issued out to all the 40,000 participants who sent in their entries, while 100 top entries got five cartons of Indomie noodles for their participation.

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