By Omolabake Fasogbon.
Indigenous beer brand, Goldberg has restated its commitment to the promotion of culture as it marked the maiden ‘Omoluabi’ Day celebration today. The day is set aside by Goldberg to properly recognise and laud the efforts of industrious sons and daughters from the southwest region, commonly known as Omoluabis.
The Ooni of Ife, Oba Adeyeye Enitan Ogunwusi had recently issued a proclamation, declaring September 11 as Omoluabi Day. According to the monarch, Goldberg has always demonstrated its passion for growth of culture and tradition, adding that its latest move was highly appreciated.
He said, “I am proud to support an event that places true sons and daughters of the soil on a deserved pedestal. It is my honour to announce that I with the rest of the Omoluabis around the world will mark the occasion annually.”
“There is no gainsaying that the brand stands in matters that concern culture preservation and celebration of the good people of the land. I’ve observed their various engagements to empower people through their various initiatives.”
Also speaking, National Trade Marketing Manager of Nigerian Breweries Plc, Funsho Ayeni announced the extension of the company’s economic empowerment platform, ‘Isedowo’, to online channels to be able to support entrepreneurs with non-refundable grants.
The firm recently disbursed over N20 million through the platform in the bars and online.
“Through programmes like Ariya Repete that celebrate indigenous music and talents to Isedowo that disburse grants to entrepreneurs in the southwest region, the Goldberg brand has become synonymous with people and culture.
To further amplify the core values of the brand, we are indeed excited to receive the support of Ooni of Ife to launch the Goldberg Omoluabi Day. It is a day where our consumers who have stayed true to our tradition of hard work and good character will be recognised and celebrated”, he said.
