Major Pain killer Company, DexaMedica, makers of Boska, recently, launched its Pain Free Day initiative in France Road Bridge, Kano.
According to the Brand’s Executive Officer, Joe Christopher, the initiative was aimed at improving consumer’s health. “From qualitative findings, we observed that consumers often engage in strenuous activities directly or indirectly and rarely find the time to do a health check. As a consequence, they experience sudden breakdown in their health systems resulting in body pains.
“The Pain Free Day programme provided the opportunity for consumers of various classes to see health experts who gave out full range of health advice and support. This included rendering advice about entire body system care: eyes, ears, nose and throat care and prescribing drugs to treat eye, ear and nose defects,” he added.
According to him, beside rendering free health services, the team leveraged on the opportunity to educate consumers on how to live stress-free while at their various duties.
“We’re committed to improving consumer’s health because health is an important part of one’s life and should be taken seriously. The high level of consumer response today shows that this sort of programme is most beneficial to our consumers,” he added.