Social Spoon Expands Digital Skills Focus as Chisom Chukwu Champions Practical Online Knowledge

As businesses increasingly depend on digital platforms to reach customers, the demand for practical digital knowledge continues to grow across Nigeria’s emerging digital economy.

For 23-year-old digital marketer Chukwu Chisom Prisca, the response to that demand goes beyond providing professional services. Through Social Spoon, the digital marketing agency she founded in 2023, she is also promoting access to practical digital education.

Social Spoon helps individuals and business owners recover disabled or suspended Instagram and Facebook accounts and regain access to their digital platforms.

The agency also provides digital marketing services to businesses seeking to strengthen their online presence, reach appropriate audiences and increase sales.

However, Chisom’s approach incorporates another important element: education.

From time to time, she provides free training and educational resources designed to make digital knowledge available to people who may not be able to afford professional training.

She also offers paid courses where participants can learn practical digital skills that can potentially be applied to business development, income generation and self-employment.

The emphasis on practical knowledge reflects Chisom’s own entry into the digital industry.

Her first significant exposure to digital marketing came during her first year at university.

During the ASUU strike, her father enrolled her in a digital marketing training course. What could have remained a temporary response to an interruption in her academic calendar became the beginning of a professional journey.

Chisom became increasingly interested in the digital space and continued developing her skills.

Her experience eventually led to the establishment of Social Spoon in 2023.

The agency’s evolution demonstrates how digital skills can create pathways outside traditional academic and professional routes.

Chisom studied Accountancy at the University of Nigeria, Nsukka, between 2019 and 2024, but her career developed around digital marketing.

Born on March 10, 2003, she is from Enugu State and grew up in Jos, Plateau State.

Today, she works as a digital marketer while also building her identity as a lifestyle creator and wig influencer.

Her experience across these areas gives her an understanding of the different ways individuals and businesses interact with digital platforms.

For Social Spoon, the focus is particularly on helping businesses navigate the practical realities of online visibility.

Many small and emerging businesses have products and services but struggle to translate their presence on social media into meaningful customer engagement and sales.

Digital marketing can help bridge that gap when it is approached strategically.

Social Spoon’s services are designed around that objective, helping businesses improve their online presence and connect with the audiences most relevant to their offerings.

The agency’s account-recovery service provides another layer of support.

When a Facebook or Instagram account is disabled or suspended, the consequences can be significant for a business that relies on social media as a primary communication and marketing channel.

By helping affected individuals and business owners regain access, Social Spoon addresses a problem that can otherwise leave valuable digital assets inaccessible.

Chisom’s educational efforts complement this service-based approach.

Rather than keeping digital knowledge exclusively within a paid professional environment, she has also created opportunities for people to learn through free educational resources and training.

Her paid courses provide a more structured route for people seeking deeper practical knowledge.

The long-term ambition is to contribute to a society where more people can use digital skills to create economic opportunities.

Chisom believes practical digital knowledge can help individuals establish businesses, generate income and become more financially independent.

She also sees digital capability as part of Nigeria’s wider economic development.

As the digital economy continues to influence how businesses market products, communicate with consumers and create employment opportunities, the availability of people with practical digital skills will remain important.

Social Spoon’s model therefore combines three interconnected areas: digital problem-solving, business marketing and education.

For Chisom, the objective is not simply to operate a digital marketing agency but to use her experience and knowledge to help more people participate meaningfully in the digital economy.

The journey that began with a training course during an ASUU strike has consequently developed into a professional career and an enterprise with ambitions that extend beyond its immediate client base.