Tizeti Launches Ad-Supported Internet Access in Nigeria, Ghana 

Tizeti Network Limited has completed the rollout of an ad-supported internet access platform across all its hotspot locations in Nigeria and Ghana, converting advertising engagement into free connectivity for millions of users.

The platform, powered by Google Ad Manager’s Rewarded Web technology, allows users to voluntarily watch short video advertisements in exchange for data rewards, unlocking internet access without upfront payment.

With millions of hotspot users across its network, Tizeti now operates one of Africa’s largest ad-supported connectivity platforms.

The service operates under Tizeti’s privacy and data protection policies and processes user data in compliance with applicable regulations, including the Nigeria Data Protection Act and Ghana’s Data Protection Act.

User participation is voluntary and designed with privacy protections in place.

At Tizeti hotspot locations, users connect to the network as usual and are presented with the option to voluntarily view a short video advertisement in exchange for data rewards.

Users who choose to participate provide explicit consent to engage with rewarded advertising and receive defined data allocations upon completion, with the ability to earn additional data through repeated opt-in sessions.

The system is designed to create a transparent value exchange: users gain flexible internet access without immediate payment, advertisers benefit from high-quality, opt-in engagement, and Tizeti expands connectivity through a commercially sustainable model.

The launch comes as Africa’s digital advertising market accelerates.

Programmatic advertising spend on the continent is projected to reach approximately $4 billion in 2025 and exceed $5 billion by 2028, with the majority of advertising revenue expected to be generated through programmatic channels by the end of the decade.

By embedding Google Ad Manager across its hotspot infrastructure, Tizeti positions its network as a scalable digital access point for brands seeking measurable reach across Nigeria and Ghana.

Advertisers can access Tizeti’s inventory through Google Ad Manager’s unified demand ecosystem, including open and private auctions, preferred deals, programmatic guaranteed placements, and direct reservations.

Because users actively choose to engage with rewarded advertisements, brands benefit from higher completion rates, stronger attention metrics, premium visibility, and improved return on ad spend compared with passive advertising formats.

“Internet access is a fundamental driver of opportunity. By rolling out reward-based internet access across Nigeria and Ghana, we are expanding connectivity without financial barriers while offering brands a high-engagement platform to reach more than 2.5 million active users. This initiative reinforces our commitment to digital inclusion and scalable infrastructure growth across Africa,” West Africa Manager at Tizeti Network Limited, Nsikak Asuquo

The platform is built on Google Ad Manager’s advertising infrastructure, which provides advanced delivery optimization, privacy-compliant ad serving, audience targeting capabilities, and built-in security protections designed to support compliance with applicable data protection regulations.

The rewarded Internet Access platform is now live across all Tizeti hotspot locations in Nigeria and Ghana, spanning residential communities, commercial districts, campuses, and high-density urban areas.

Brands and agencies can activate campaigns programmatically through Google Ad Manager or engage directly with Tizeti’s commercial partnerships team.

Users can learn more about how their data is handled through Tizeti’s Privacy Policy available on the company’s website.

Tizeti Network Limited provides affordable, high-speed broadband services across Nigeria and Ghana through a combination of fiber and public Wi-Fi infrastructure, supporting commerce, education, financial inclusion, and digital innovation across the region.