Platform to Compete in $4bn Faith-based Streaming Market

Kayode Tokede

A faith-based platform, FaithStream, is set to compete in a $4 billion faith-based global Stream market. It’s founders said, the platform will address Africa’s most underserved digital market: as 700+ million Christians are seeking culturally relevant, high-quality entertainment. FaithStream combines AI personalisation, mobile-first architecture, and donor-backed model to serve 700M+ underserved Christians across Africa. 

An initiative of Christian media organisation, House Of Faith, the founders said, FaithStream represents a bold entry into the rapidly growing Christian streaming sector, projected to reach $4 billion globally by 2028 at a 10per cent compound annual growth rate. 

Co-founders, Kunle Falodun (former Sony Pictures Television executive with 23+ years in global entertainment) and Hakeem Condotti (serial tech and media entrepreneur), identified a massive market gap through data: less than 500,000 hours of localised, high-quality faith-based content exists for African audiences, compared to over 2 billion hours of secular global streaming content.

“The infrastructure is there. The audience is there. The demand is there. What’s been missing is a platform that understands both the market and the mission—and the technology to deliver it efficiently, ” Condotti explained.

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