Smile Takes Data Roaming Service to 85 Countries


By Nosa Alekhuogie

Smile Communications Nigeria, at the weekend in Lagos, signed an international data roaming agreement with NUU Mobile (HKG) Limited, a Hong Kong and United States-based company, to offer international data roaming services to its customers in 85 countries.

The partnership, according to both parties, would ensure that Smile customers travelling to top destinations in over 85 countries including US, UK, South Africa, Canada, Kenya and many more around the world are empowered to automatically access data services to send and receive e-mails, download and send business documents and much more.

Speaking at the signing ceremony, Head of Brands and Communications at Smile, Lotanna Anajemba, disclosed that the company would be the first in Africa to partner NUU Mobiles.

He further said only NUU Mobile customers travelling into Nigeria from any country would be able to roam on Smile network. The service is also available for Smile customers travelling internationally with the SmileKonnect device. Through the partnership, Smile will be able to empower its growing number of customers to conduct businesses internationally with ease and convenience, Anajemba said.

He explained that for anyone to enjoy the service, the person would have to purchase a special Smile 4GLTE mobile device that will be available at a competitive price across select Smile and partner outlets. He noted that the latest partnership coheres with Smile’s unending quest to offer unbeatable value to its customers.

Anajemba justified his company’s selection of Hong Kong-based NUU Mobile on the ground that unlike other brands that sell at the entry level price range, NUU is a “Certified Google Partner,” meaning its phones run on Android software that has been officially tested at certified Google labs.

Director of NUU Mobile, Danny Sit, said: “We partnered a Japanese company and made products for them, which were then sold in Japan and the US. Today the company has become a global enterprise and through its partnership with Smile presents a poised delight to Nigerians and all those desirous of maximizing the use of 4G international roaming service.”