Emma Okonji

Infinix Mobility Limited, One of Africa’s leading smartphone makers, has released its latest smartphone duo called “Hot 6 and Hot 6 Pro”.

The smartphones, which were launched in the presence of the media, fans, prospective consumers and tech enthusiasts, in the premises of Federal College of Technology, Akoka, Yaba in Lagos last week, attracted several Nigerian youths who were eager to feel the smartphones.

Infinix Mobility Limited has established relevance by asserting itself as makers of intelligent smartphones since its inception with its impressive product portfolio namely: Hot, Note, S and Zero series, each tailored to perfection to suit every possible demand of the smartphone user.

From creating its own user interface, XUI that possess better design, faster screen responsiveness and energy efficiency to producing smartphones that stays true to its “Tech, Bold and Stylish” brand, Infinix Mobility has set the standard for excellence for stakeholders within the smartphone creation industry.

The Hot series has gained a lot of popularity since its emergence into the consumer market due to its splendid camera centric features that appeals to its youthful vibrant target audience.

The Hot 6 and Hot 6 Pro are truly revolutionary smartphones and a substantial improvement from its predecessors within the Hot series whom were also of high quality. The Hot 6 with its “Play it live” slogan is built for an immersive entertainment experience while the Hot 6 Pro boast of innovative and premium features, one of which is its double amazing dual rare cameras (13MP+2MP) that allows the user take amazing pictures from two separate perspectives.

Speaking at the launch, Infinix Country Manager, Jay Liu, said the Hot 6 and Hot 6 Pro reiterates the quality Infinix smartphone represents, especially through its double amazing rare cameras in our society that is currently heavily influenced by high quality photography.

“We at Infinix Mobility Limited have noticed the impact of good quality imagery in today’s society and have structured our smartphones to not only have intelligent photo centric features but suit our consumers that are predominantly young, tech savvy trendsetters,” Liu said.
The Hot 6 was released in conjunction with 9mobile while the Hot 6 Pro was released in collaboration with MTN.

Marketing Communications Manager, Infinix Mobility, Tayo Odunowo, said: “The smartphones come with unique features that allows youths to multi-task while still keep in touch with friends and loved ones.” The smartphones are designed to entertain the youths who are lovers of music, Odunowo added.

Senior Manager, Data, Devices, Marketing and Strategy Division at MTN, Abiodun Ajayi, said: “MTN is keen about the partnership with Infinix Mobility and we will continue to support the brand with our data to enable Nigerians have internet connectivity to browse at any time of the day and night. For every purchase of data with Infinix Hot 6 and Hot 6 Pro, the customer gets bonus on the amount of data purchased.”

The media launch was a prelude to the Hot 6 party, which also witnessed a huge turnout of brimming and eager young fans who trooped in their numbers to have a feel of the show.

The audience were thrilled to the delightful mixes from DJ Lambo and energetic performances from music artistes such as Junior Boy, Ola Dips, CDQ, among others.