Fitness Festival Debuts in Lagos


Mary Ekah
FitFam Fest, a fitness fun festival for family friends, health freaks, foodies and fitness enthusiasts will be hosting the largest African comprehensive fitness event in Lagos come Sunday December 11 at the Landmark Event Centre, Victoria Island Lagos.

The festival, which is first of its kind in this part of the world, is bringing this holistic campaign to Lagos, with the theme, ‘Healthy Fun for Everyone’. It is going to be a celebration of fitness and wellness attracting men, women and children of all ages.

Top notch trainers and fitness enthusiasts will converge in one place to throw out an array of fitness and beauty activities that would make Lagos the fitness capital of Africa. This well thought out event will gather over 7,000 fitness pundits and fans from different parts of the world, and also include international and local fitness celebrities, who will be readily available to share their experiences and wealth of knowledge regarding the ever-growing fitness industry.

The Landmark Event Centre will for the first time be used to its full capacity, where activities and games will be held inside the centre, at the car park and the waterfront area.
For its first edition, FitFam Fest will have a showcase of more than 50 healthy food vendors, over 50 fitness exhibitors, well over 20+ fitness events, over 10 fitness and wellness speakers, above 50 fitness and wellness conference sessions and five nutrition chefs at the FitFam Nutrition Master class. The Festival will have an assortment of gears, kits, apparatus and equipment to demonstrate various physical activities.

The activities will include live product launch and demonstrations on stage, FitFam Assault Obstacle Course, FitFam Strongman Car Pulling competition, Strength and Agility Training classes, Health checks, Fitness and Wellness Conference sessions, VIP After party, Mr. FitFam 2016 and Miss FitFam 2016 competitions, FitFam Ultimate Frisbee, Pickup games and more. There would also be something for the kids: a Kids Arena where age appropriate equipment and games will be available.

Being a part of the Fitfam Fest, organisers said, is an opportunity to meet with consumers of all things fitness, fitness enthusiasts and industry professionals as well as a chance to reach the lucrative fitness market, expand your personal network and build meaningful business relationships that will affect your bottom line positively while you journey to fitness.