Diamond Bank has once again shown appreciation to its customers by giving out a total sum of N25 million and a brand new SUV to its customers in the South East Region.
This took place at the eight season of its annual Diamond Xtra Savings account draw held at the New Berry Park, Enugu State. A total of 40 winners won cash prizes of 500,000 and N1million Naira whilst a lucky winner went home with the grand prize of a Sports Utility Vehicle (popularly called a Jeep).
Diamond Bank stated that the 40 customers that were made millionaires through its regional draw is a reflection of its commitment to growing the financial asset value of its loyal customers. This is coming on the heels of its Mid-year draw held in the Ikeja Military Cantonment, Lagos in which 30 customers also emerged as millionaires.
The Enugu Regional draw had in attendance many industry stakeholders, customers, potential customers, shareholders, journalists and top management of the Bank to make it a festive and lively occasion.
Diamond Bank’s chief spokesperson, Ayona Trimnell, stated that the DiamondXtra draw is one of the ways that the Bank rewards its loyal customers. According to her, the unique customer reward scheme is tied to the DiamondXtra account proposition, which aims at stirring and promoting a savings culture among Nigerians.
“Apart from rewarding customers for their loyalty to the Bank, the scheme encourages savings and helps in driving and deepening financial inclusion in the economy”, Ayona stated.
Speaking at the event, Mr. Osita Ede, the Diamond Bank’s Head, Mass Market stated today’s event was unique because it was targeted at Diamond Banks customers located in the South Eastern Region. It was just for the branches in Enugu, Anambra, Imo, Abia and all the other States in that region.
He said the Diamond Xtra reward scheme was no longer a promo as it had become a part and parcel of Diamond Banks efforts at rewarding its loyal customers. He said it was important to note that the campaign continues because, every month a lucky Diamond Bank customer could emerge as the recipient of Diamond Banks “Salary for life” no matter where his or her account was opened.
This meant that the lucky individual would be entitled to the sum of N100, 000.00 every month for Twenty years irrespective of the region. This happened every month for customers with a Diamond Xtra account across the country. He further said every month a total of 15 customers were selected from those having a Diamond Xtra account, with 1 customer winning N2 million, 13 customers winning N1 million in addition to the lucky winner of the Salary for Life.
The winner of the Star Prize of the SUV, Mr. Ugwuozor Tochukwu Emmanuel from the Port Harcourt Road Branch, Onitsha when contacted on phone, after initially conveying doubts about the authenticity of the call was eventually convinced that it was genuine. He expressed his gratitude and could not contain his excitement as he burst into his native dialect to ask when he would receive his prize and if he could start coming immediately to pick it up.
Officials from KPMG and the National Lottery Regulatory Commission were also on hand to vouch for the authenticity and transparency of the promo. Speaking at the event, Mr. Eke Michael representing the Lottery Commission confirmed that Diamond Bank had fulfilled all its necessary obligations and satisfied the commission.
One of the past winners at the event, Mr. Casper Ibe, a Catholic Clergy also confirmed that indeed, the promo was genuine as he was one of those who won the N1 million cash prize from the Owerri Branch in 2012.
DiamondXtra was launched in 2008 by Diamond Bank to reward its loyal customers. The Bank has paid out over N4 billion to over 4,500 of its customers and has allocated N600 million for winners this year.
Some of the other customers that won N1 million at the draws are; Eneh Peter, Perpetua Anyanwu, Cyracus Chukwudi Chidozie, Ulonnam Nkechinyere Joy and Onwuka Jemaima Uzoma.