Mercedes-Benz at CES 2026: Showcasing Digital Innovations With Leading Partners

Bennett  Oghifo

At CES 2026, Mercedes‑Benz will unveil the all-new electric GLC for the first time on U.S. soil – a major milestone for Mercedes‑Benz, as the GLC has long been one of the brand’s best-selling models in America, the automaker said in a statement.

CES 2026 is taking place in Las Vegas, Nevada, across a variety of venues grouped into three main campuses. The main exhibition runs from January 6 to 9, 2026. 

Now the all-new electric GLC complements the current bestseller. This debut signals the next chapter for a vehicle that has defined success in the U.S. market for decades, now reimagined with cutting edge technology and dynamic performance. Visitors will experience this premiere at Dolby Live in Las Vegas, where the GLC will take center stage alongside immersive audio demonstrations featuring native sound integrations and Spatial Audio with Dolby Atmos in Apple CarPlay.

The all-new electric GLC features a host of innovations designed to elevate driving experience. Key highlights include the AI-powered MB.OS platform, a stunning optional 39.1-inch MBUX Hyperscreen – the largest continuous screen in a Mercedes‑Benz to date, and an optional independently-certified vegan interior – the first from any automaker globally. The vehicle also offers other advanced features such as available intelligent air suspension and the world’s first in-car infotainment system to integrate AI from both Microsoft and Google – fourth generation MBUX. A robust 800-volt charging system ensures rapid charging, while MB.DRIVE delivers next generation driver assistance technologies for a safer, more intuitive experience.

With 483 hp and an estimated range of up to 713 km1, the new electric GLC sets a new benchmark for performance and innovation in the luxury SUV category. Its first U.S. appearance at CES underscores Mercedes‑Benz’s commitment to redefining the digital and driving experience for customers. The all-new electric GLC is set to expand the lineup in the U.S. starting in the second half of 2026.

Mercedes-Benz at Dolby Live Theater: The all-new electric Mercedes-Benz GLC

The all-new electric GLC will be showcased at Dolby Live Theater in Las Vegas.

The showcase will feature demonstrations of music streaming through native integrations and Spatial Audio with Dolby Atmos in Apple CarPlay. Already available in the all new CLA and GLB, Spatial Audio with Dolby Atmos in CarPlay is coming to the all-new electric GLC, bringing an immersive sound experience like never before.

Additional features include the latest seamless pillar-to-pillar MBUX Hyperscreen, native audiobook streaming in Dolby Atmos, and enhanced Apple CarPlay functionality.

Mercedes‑Benz at the Xperi Booth: Enhanced Video Streaming in the all-new electric CLA

Introduction of video streaming in the all-new electric CLA with DTS AutoStage Video powered by TiVo.

RIDEVU by Sony Pictures Entertainment brings IMAX Enhanced content and DTS:X sound, expanding entertainment options and offering users greater choice and flexibility

Mercedes-Benz showcases the all-new CLA featuring the next-generation MB.DRIVE technology powered by NVIDIA AI, full-stack AV software and accelerated compute

Mercedes-Benz will exhibit the all-new CLA at CES 2026. MB.DRIVE was designed in partnership between Mercedes-Benz and NVIDIA to create the best customer experience in driving assistance

NVIDIA is the global partner for the next generation of Advanced Driver Assistance Systems from Mercedes-Benz using NVIDIA’s AI, full-stack DRIVE AV software, and the NVIDIA DRIVE AGX accelerated compute

With MB.DRIVE ASSIST PRO from Mercedes-Benz, driving assistance and navigation merge to create a completely new and safe driving experience. At the press of a button, the vehicle can assist the driver navigate through the city streets – from the parking lot to the destination – with advanced SAE-Level 2 assistance. Thanks to Mercedes-Benz’s cooperative steering approach, steering adaptations are possible at any time without deactivating the system.

The automaker notes that:

Figures are preliminary and were determined internally in accordance with the “WLTP test procedure” certification method. At present, there has been neither an EC type approval nor a certificate of conformity with official values. There may be discrepancies between the figures provided and the official values.