Orange Group Unveils Devon and Dynasty Skincare Lines, Expands Affordable Premium Personal Care for Nigerians

Orange Group has expanded its footprint in Nigeria’s personal care market with the launch of two new product lines—Devon and Dynasty—under its latest nationwide campaign, Glow and Aura on the Go.

The unveiling, which coincides with National Healthy Skin Month, reinforces the company’s commitment to delivering premium yet affordable skincare solutions tailored to the evolving lifestyles of Nigerian consumers.

The introduction of the Devon and Dynasty range marks a significant milestone in Orange Group’s growing personal care portfolio, which already includes widely trusted brands such as Delta Soap, Gardia and Hana Hair Cream.

With this new addition, the company seeks to blend luxury, innovation and accessibility, catering to the everyday needs of modern Nigerian women and men who desire high-quality skincare without compromising convenience or affordability.

Designed specifically for today’s vibrant, self-assured woman, the Devon line features two key products: the Devon Lotion and the Devon Beauty Soap.

The Devon Lotion is formulated as a lightweight but deeply moisturizing body lotion, enriched with a silky, non-greasy texture and a long-lasting feminine fragrance that leaves the skin soft and radiant throughout the day.

Complementing it is the Devon Beauty Soap, a creamy bath bar gentle enough for daily use.

It pampers the skin with a nourishing lather that leaves it smooth, refreshed and luminous.

In line with Orange Group’s drive for inclusivity and everyday convenience, both Devon products are available in innovative sachet packaging.

This packaging solution ensures that high-quality skincare remains accessible to women on the go, particularly those seeking affordability without sacrificing premium care.

On the other hand, the Dynasty range is targeted at Nigerian men who are bold, confident and style-aware.

Presented under the theme Aura on the Go, the line comprises the Dynasty Lotion and Dynasty Soap.

The Dynasty Lotion is crafted as a fast-absorbing, non-sticky moisturizer that hydrates and protects the skin while delivering a striking masculine scent.

The Dynasty Soap provides deep cleansing and revitalization, making it suitable for men with active routines—from fitness enthusiasts to professionals who navigate busy work schedules.

Just like Devon, the Dynasty line also comes in convenient sachet packs, a move that underscores Orange Group’s commitment to innovation and consumer-centered design.

With these portable packs, men can maintain fresh, energized skin whether transitioning from the gym to the office or moving between daily engagements.

Speaking at the launch, Media and Communications Director at Orange Group, Uchenna Ezenna, emphasized the company’s vision for accessible luxury.

“The Devon and Dynasty lines represent more than new products; they reflect our belief that everyone deserves premium care that fits seamlessly into their daily life. With this expansion, we’re reaffirming our commitment to delivering world-class quality that remains within reach of every Nigerian,” Ezenna said.

Through the Glow and Aura on the Go campaign, Orange Group aims to inspire Nigerians to embrace confidence, freshness and self-care as part of their daily routine.

The company says the new products are already available across major markets and retail outlets nationwide, ensuring easy access for consumers regardless of location.

With this launch, Orange Group continues to position itself at the forefront of Nigeria’s personal care innovation, offering products that combine elegance, quality and affordability in ways that resonate with today’s dynamic consumers.