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Firm Deepens Family Bonding with New Commercial
In line with its New Positioning to promote family bonding moments, Devon King’s, a Brand of PZ Wilmar, recently hosted an event tagged “King’s Fest” which took place at PZ park in Ilupeju.
King’s Fest was organized to promote and celebrate the joy of family bonding amongst its consumers. During the event, Devon King’s also unveiled a new television commercial to showcase the importance of family bonding amongst other activities.
Speaking at the event, the Head of Marketing for PZ Wilmar, Chioma Mbanugo said the event was organized to bring families together during this Yuletide season and also to create memorable moments with family and friends.
Category and Brand Manager for PZ Wilmar Limited, Oluwatoyin Popoola-Dania, emphasized the uniqueness of Devon King’s in cooking meals and how the product has helped in creating magical bonding moments for families.
Miyonse Amosu, a Celebrity Chef and Influencer attested to the power of using Devon King’s range of products to create that refreshing moment that he has been enjoying from his childhood.







