Zee One Launches on StarTimes

A sister channel of Zee World – Zee One was yesterday launched on StarTimes.

The CEO Africa and Indian Ocean Islands, Zee Networks, Somnath Malakar in a statement said the channel is dedicated to showcasing a wide selection of family-friendly programmings such as award-winning series, lifestyle/food, reality, and highly acclaimed movies, which are dubbed in English.

“The Brand new channel Zee One is a 24-hour general entertainment channel offering programmes dubbed in English. Look forward to a compelling slate of spectacular series, gripping dramas, movies, and cookery shows such as Snack Attack, Guddan, Lies of the heart, and Reach for the Stars. Zee One will be available on channel 509 (DTT), 553 (DTH) on StarTimes

“With a strong worldwide presence boasting over 40 channels, Zee has entered many homes and won the hearts of over 1.3 billion viewers, across 173 countries. Zee first ventured into Africa 25 years ago as the brand’s first international territory launching Zee TV. Since then, the brand has expanded on the continent with many more channels being made available which includes flagship channel Zee World. ”he said.

“We are incredibly pleased to offer the Zee channels as a destination of family-friendly entertainment, a place where viewers can easily connect with our carefully selected programming. Zee TV was our first channel to launch in Africa in 1996 and it’s thrilling to see it still expanding its reach 25 years later,’’ says Desiree Pillay, VP: Marketing and Content, Zee Networks.

“Statistics show a strong affinity for Nollywood and Bollywood content in various homes. Offering varieties that appeal to the diverging appetite of our audience has always been our desire. We are excited to offer these at no extra charge. Similarly, we are taking the same route for Nollywood content the new channel,” Viki Liu, Content Director, StarTimes Nigeria said.