Berbiedoll Sets Bold Goals for Berbie Beauty in 2025, Eyes Expansion, Innovation

Popular social media personality and entrepreneur Christiana Kayode, better known as Berbiedoll, has unveiled her ambitious plans for her brand in 2025. Following a successful 2024, the Founder and CEO of Berbie Beauty Line is gearing up for a year of growth, expansion, and strategic innovation.

In an exclusive interview, Berbiedoll emphasized her commitment to scaling her brand, venturing into new markets, and launching innovative products that align with her company’s core values.

“I aim to expand my brand’s reach by exploring new markets and launching new products that align with our core values. This includes researching customer needs and trends to ensure we’re meeting the demands of our audience,” she said.

Beyond business, Berbiedoll is also focused on personal development. She plans to enhance her leadership skills by enrolling in courses, attending workshops, and networking with fellow entrepreneurs.

“Learning and growth are key for me. I want to keep gaining new insights and perspectives that will help me steer my brand in the right direction,” she added.

Financial goals are also high on her priority list. The influencer-turned-entrepreneur has set specific revenue targets for Berbie Beauty Line, with a focus on maintaining profitability through careful budgeting and strategic marketing. Berbie Beauty is all about empowering people , showing unity in diversity , .

In her words: “It’s not just about making sales; it’s about sustainability and making a lasting impact in the community and the athleisure industry. Berbiebeuty is more than just Athleisure, it’s a lifestyle , with every piece we inspire confidence & vitality for whatever body size you are .The brand aims to celebrate individuality and promote self-expression she emphasized.

With her sights set on 2025, Berbiedoll is poised to make waves in the beauty and lifestyle space, cementing her brand’s influence while inspiring others on their entrepreneurial journeys.

Reflecting on her brand’s highlights of 2024, she revealed that some of the greatest moments include: Opening of their first flagship store in Nigeria .

“This store is not just a space filled with products or aesthetics , it’s a dream turned into reality, a testament to countless hours of hard work, dedication , consistency and unwavering passion,” she said.

She added that Awards and Recognition, Gaining accolades & recognition in the Athleisure industry for innovation and quality were all part of the stellar 2024

“Also collaborations , partnering with influencers and celebrities to create unique collections & reach a wider audience made our 2024 a great experience,” she added.