Sunday Okobi
WAP TV has received double honours at the prestigious BrandCom Awards, which took place recently at the Civic Centre, Victoria Island, Lagos State.
At the event, attended by hundreds of influential individuals from top corporate organisations, advertising agencies, and media houses across Nigeria, the management and the WAPTV team expressed delight and appreciation for receiving the awards.
The Media Industry Award was organised to celebrate outstanding achievements in the country’s media and marketing communications industry.
The event, which is organised annually by Brand Communicator Magazine, awarded WapTV Network as the ‘Most-Outstanding Indigenous TV Channel’, for over 10 years of providing quality family entertainment to the average Nigerians, and inducted the organisation’s Chairman, Mr. Wale Adenuga, into the ‘BrandCom Hall of Fame’ “for his immense contributions in the industry by connecting thousands of brands with millions of audience members for over 40 years.”
While responding to the awards, Adenuga, the managing director WapTV, said: “As the first Nigerian TV channel with presenters speaking Pidgin English since 2012, we are intentional about our content being primarily targeted at the middle and low-income earners in Nigeria; who actually make up the vast majority of our country’s population.
“Hence, we meticulously create and curate top-notch content to provide our viewers with the top-notch family entertainment which they deserve. As with all our awards, we are thankful to God, the organisations advertising their products and services through us, the independent producers airing their live and recorded programmes on our station, and of course the millions of viewers who tune into WapTV daily. We promise to do more.”
He added: “WapTV is a 24-hour family entertainment channel, available across Nigeria and several African countries on an extensive network of all major satellite and cable TV platforms: DStv 262, StarTimes 116, GOtv 129, FreeTV 751, and Play 275; as well as worldwide via several streaming apps, including AVOTV, SuperTV, and TVNow.”
