Knorr Jollof Fest Elevates Experience in Lagos  

Raheem Akingbolu

The second edition of the Knorr Jollof Fest has taken place in Lagos and ignited the culinary passion of Nigerians towards Jollof rice.

Stakeholders believed the event was a true celebration of Nigeria’s beloved dish – Jollof rice, captivating the hearts and taste buds of attendees from all walks of life, and not even the rain could dampen the spirits of the enthusiastic participants who came out to have a good time. 

The Knorr Jollof  Fest was an immersive culinary experience that delighted attendees with a variety of captivating activities and mouthwatering Jollof rice creations. Participants were treated to a range of interactive games and engaging competitions that added an element of excitement to the event. The festival provided a platform for individuals to showcase their creativity and immerse themselves in the rich cultural heritage of Jollof rice.  

Situated within the festival grounds, the “Eat for Good” garden was a highlight that showcased Knorr’s dedication to promoting nutritious and wholesome meals. Attendees had the opportunity to explore and discover a diverse range of fresh cooking herbs and spices, inspiring them to ‘Eat for Good’ by infusing their meals with more herbs and vegetables. 

Speaking at the event, Marketing Director, Nutrition, Unilever West Africa, Bolanle Kehinde-Lawal, said the  Knorr Jollof  Fest 2023 was a celebration of the vibrant culinary tapestry of Nigeria, stating that the aim of the organisers was to ignite culinary passion and bring people together through the love of Jollof rice.

“The festival succeeded in creating an immersive experience that showcased the versatility and creativity that Jollof rice represents,”  he stated.

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