For the first time, creators who are involved in a DJ Mix featured in Apple Music will be identified and paid. Apple made the revolutionary announcement at the weekend.
Deploying Shazam technology, the music streaming service said that it has developed a tool that will “allow it to properly identify and compensate all of the individual creators involved in making a particular DJ Mix – including any artists behind the music in the mix.”
This, it said, is in cooperation with major and independent labels- whereby it can properly identify and directly pay the rights holders within a DJ Mix.
“We also are working with the DJs, and the suppliers of the DJ Mixes including festivals, clubs, promoters, curators and independent labels to ensure that they are compensated fairly.”
With thousands of mixes on Apple Music, Nigerian artists can benefit from the new tool. DJ Spinall for example has independently produced mixes under the Platoon Mixes. Titled Afromix, it featured artists like Flavour, Wizkid and Davido.
