Kwesé Inks Deal with BON for World Cup Broadcast

Kwesé and the Broadcasting Organisations of Nigeria (BON) have signed a Free-to-air TV Rights Sub-licence agreement to provide the widest coverage of the 2018 FIFA World Cup Russia on terrestrial television in Nigeria. The agreement will see over 80 terrestrial television stations broadcast the FIFA World Cup to an estimated 100 million Nigerian viewers.
General Manager, Kwesé Free Sports Nigeria, Chichi Nwoko said: “By tuning to Kwesé Free Sports UHF 32 in Lagos, or any of the BON network stations, football fans will enjoy 32 of the 64 FIFA World Cup matches live, including all Super Eagles and African teams’ matches, as well as select matches from the quarter-finals, semi-finals and final stages.
“Kwesé Free Sports’ goal is to ensure that every Nigerian has the opportunity to enjoy the FIFA World Cup whether on television or radio, wherever they are in Nigeria”, she added.
Kwesé Free Sports will provide the feed to BON member television stations across the six geo-political zones in Nigeria. BON is delighted to announce that it will broadcast the World Cup to all viewers, Momoh said.