Coca-Cola: Hydration Drinks Will Keep Nigerians Healthy


Ayodeji Ake

Providing varieties of minerals to refresh the body for healthy living, the Coca-Cola Nigeria Limited, has announced the launch of new variants to its Five Alive brand, saying it will dim thirst and help keep fit in everyday activities.

According to the Marketing Manager in charge of Flavours and Still Beverages, Coca-Cola Nigeria, Mr. Gbolahan Sanni who noted the introduction of 35cl 5Alive Tropical, 35cl 5Alive Apple and 85cl 5Alive Pulpy Orange to the 5Alive family, will give consumers a sensorial experience of refreshment.

“The additional variants to the 5Alive beverage family are refreshing. This juice brand remains one-of-a-kind in the Nigerian juice market and is regarded as the perfect breakfast partner. All the 5Alive variants give consumers the mouth-filling and sensorial experience of refreshment adding to our ‘Made-in-Nigeria for Nigeria’ range of beverages,” he said.

According to him, 5Alive brand comprises a unique line of fruit juice, nectar and drink blends that provide our consumers with a rich, nourishing, fruity, and deeply satisfying taste, which keeps them wanting more.

The Public Affairs and Communications Manager, Coco-Cola, Mrs. Nwamaka Onyemelukwe explained the introduction of the new variants is to balance the company’s desire of satisfaction to the consumers and the consumers’ desire for something new.

“For us we want to give satisfaction to our consumers, so we have the desire to bring more variants to give something new to our consumers because they are paramount to us,” she said.