More than twelve million naira in cash and prizes were handed out as Brian Munro Limited, Nigeria’s foremost beverage alcohol wholesaler and sole distributor of Campari in the country held its Annual Distributors Award honouring key distributors for 2016 over the weekend.
Staged at the Renaissance Hotel GRA, Ikeja, the invite-only event was headlined by Campari Ambassador 2Baba, who thrilled the audience with an electrifying performance of non-stop hits, alongside equally scintillating sets by Kelly Handsome and TEE-A who left the crowd in stitches with a smorgasbord of rib-cracking jokes.
Over fifteen distributors were recognised and rewarded at the ceremony, with Mr Chigozie Anagwu emerging Distributor of the Year, and carting the star prize of Five million naira.
“I have no regrets working with Brian Munro all these years. This prize means a lot to me because it shows the company is aware of our efforts and loyalty towards Campari. I will definitely work harder so that next year I can be here again to celebrate with my fellow distributors, Brian Munro and Campari,” Mr Anagwu said.
Fusing contemporary and classic tastes for over 150 years, Campari is an infusion of selected herbs and fruits in alcohol and water, which has morphed into arguably the world’s most indispensable cocktail base. The smoothly blended liqueur is frequently served in juice, beer and soda cocktails.
In Nigeria, the Campari brand is fast becoming a fixture in bars, homes and restaurants as drinkers across Africa’s most populous nation adapt it to their unique tastes. In particular, this year’s ceremony paid homage to the renowned Campari Senator cocktail mix – a blend of the signature Campari liqueur and beer. Select guests also turned out in resplendent variations of the cultural “Senator” outfit, in line with the designated theme and dress code.
Paul Wilson, Managing Director, Brian Munro Limited said: “These awards are a testament to the growing sophistication in Nigerian tastes and palates. In what is undoubtedly a highly competitive marketplace, Campari Nigeria continues to record outstanding sales in the sector, buoyed by the hard work and dedication of our distributors. Therefore, tonight we will spare no effort or expense in recognising and honouring their tenacity.”
