Glo Unveils New Product Offerings to Boost Customer Experience


Emma Okonji

In line with its commitment to continually empower its subscribers with affordable and innovative telecommunications products and services, Globacom has launched four new products, Glo Borrow Me Data and three other existing products.

Globacom’s Head, Usage and Retention, Mr. Sola Arowogbadamu, who announced this at a press conference in Lagos, emphasised that all the four products offered benefits unmatched in the telecom industry, adding that three of the products which were repackaged following their success and appeal in the market included, ‘Double Free Tomorrow, 11k/s for All, and IDD Packs.

He said that the new product, Glo Borrow Me Data, would allow subscribers to borrow Data credit of up to 2GB whenever their data bundles are exhausted and they have no airtime balance to recharge their data plan or in cases of unsuccessful subscription bundle activation due to low balance.

Arowogbadamu further stated that eligibility criterion for the offer included how long a customer has been on the network and average monthly data usage, stressing that customers could subscribe to Borrow Me Data by dialling *321# and following the menu options and that the service would then push real time Data credit to all eligible subscribers in line with the stated eligibility criterion and the customer will repay the Data credit whenever airtime recharge is made.

He said: “The next offer, Double Free Tomorrow, gives back to the subscriber 200 per cent of whatever is spent on calls, SMS or data today to use for free the next day. In the re-loaded offer, Globacom calculates all the value of airtime a subscriber used in a day for internet services, phone calls and SMS, and credits the subscriber’s phone with double this value at the start of the next day. The offer will now be available as default for all new customers activating a Glo line.

“Effectively, this means that subscribers will now receive back, the following day, double the airtime used in a day for calls, internet browsing and SMS.”

Arowogbadamu also said that the bonus could be used for browsing or calls and SMS to Glo and non-Glo lines and that the bonus would also be used for International calls to popular countries such as US, UK (fixed), Canada, China and India.

“The offer is open to all existing and new prepaid customers on the Glo network and other subscribers who crave good value for money.

“With Glo Double Free Tomorrow, customers get back double benefits free the next day. In other words, when they spend more today, they get much more tomorrow. For instance, if a subscriber on the Glo network uses N500 credit in a day on calls, SMS and data, Glo will give back N1,000 credit to the subscriber the very next day to call all networks, SMS and browse free. To enjoy the service, subscribers are to dial *600#,” he stated.

He added that the third offer, 11k/s for All, was the best prepaid plan in the Nigerian telecoms market with a simple flat tariff plan which allows customers enjoy heavily reduced call rate on local and international calls.

He said, “Under the plan, calls are charged at 11k/s to all local networks and for international calls to 30 top destinations. The destinations include United Kingdom, United States, Canada, South Africa, India, South Korea, Spain, Sweden, China, Hong Kong, Japan, Israel and Australia. Others are Bangladesh, Brunei, Cyprus, Denmark, Finland, French Guiana, Guam, Luxembourg, Malta, Mongolia, Mexico, Netherlands, Norway, Puerto Rico, Reunion Island, Romania and Singapore. The new and existing customers can enjoy the call rate which comes at a daily access fee of N5 by dialling *211# to migrate to the plan.