Our Goal Is to Empower Nigerians to Prioritize Their Health Through Fitness” – Izuchukwu Azike

In a time when health and fitness have become increasingly important, Paramount Sports Ltd is at the forefront of ensuring that Nigerians have access to high-quality sports and fitness equipment. Founded in 2018 by Izuchukwu Benneth Azike, the company has established itself as a trusted name in the sporting goods industry, helping individuals, schools, and businesses embrace a more active lifestyle.

Azike, the visionary behind Paramount Sports Ltd, believes that fitness should be a priority for every Nigerian. “Empowering Nigerians to live healthier and more active lives is our mission. We are not just selling sports equipment; we are promoting a culture of wellness, making fitness accessible and affordable for all,” he said.

Paramount Sports Shop as it is popularly known, offers a wide range of products, including treadmills, exercise bikes, dumbbells, game tables, snooker boards, table tennis boards, foosball tables, air hockey tables, rackets, and sportswear. These products cater to individuals looking to stay fit at home, gyms seeking to upgrade their facilities, and institutions promoting sports among students. The company has also played a key role in furnishing gym facilities in top hotels within and outside Abuja, helping to improve access to fitness resources for a wider audience.

The company’s commitment to quality and innovation has been a driving force in its success. By partnering with manufacturers who prioritize research and development, Paramount Sports Ltd ensures that its customers receive the latest and most effective fitness equipment. Azike emphasized that Nigerians appreciate quality products, and the company remains dedicated to providing durable and reliable sporting goods.

Beyond business, Paramount Sports Ltd is deeply invested in community development. Through its corporate social responsibility initiatives, the company donates sports equipment to schools for inter-house sports competitions and is also a sponsor of the Nigerian Sports National Merit Award 2024, which recognizes individuals making significant contributions to Nigerian sports.

As the demand for fitness and healthy living continues to grow, Azike sees a bright future for the industry. “More Nigerians are becoming aware of the importance of exercise, thanks to increased advocacy from doctors, schools, and fitness professionals. This positive shift means more people are embracing active lifestyles, and we are here to support that journey,” he stated.

With a focus on expansion and accessibility, Paramount Sports Shop has launched an online store with nationwide delivery, ensuring that Nigerians from all parts of the country can easily access quality sports and fitness equipment. Plans are also underway to establish more physical locations across Nigeria, bringing fitness solutions closer to communities.

As Nigerians continue to prioritize health and wellness, Paramount Sports Ltd remains committed to leading the charge, ensuring that fitness is not just a luxury but a way of life for all.