Firm Unveils Plans for Exhibition& Fair

By Omolabake Fasogbon

Organisers of Trade & Business Connect Exhibitions, ABT Marketing Nigeria Ltd. has said that this year activities would engage entrepreneurs with latest business and trade skills that would sustain and keep them relevant.

Managing Director of ABT Marketing, Ridwan Onitolo stated that beyond exposing participants to potential market, the event promises to empower business owners with financial resources and food infrastructure support, amongst others.

Onitilo noted that the initiative also aimed to support federal government diverse efforts towards an overall social, industrial and economy development.

He added that the five day event, which begins December 15, would offer a veritable platform to expose and promote the vast business and investment opportunities in Nigeria.

He said, “We encourage traders to sell value and enhance their relationships base to retain consumers’ confidence. Sales can happen one-time, but with the power of relationships management, you can unlock a lifetime contract, patronage, connections, since you’re found good at what you do.

“For the forthcoming fair holding at National Stadium in Lagos, we have lined up seasoned marketers and business experts who will educate and intimate entrepreneurs with necessary skills they require to retain clients and remain relevant in business”.

He explained that the December fair date was strategic to create a win-win situation for both buyers and sellers to make shopping easy during the festive season.

“We therefore encourage vendors, artisans, manufacturers and partners to come and take advantage of the rare opportunities afforded by the exhibition”, he said.