Global Business Travel Deepens Client Engagement
By Raheem Akingbolu
As part of efforts to deepen business relationship with its clients and to
show appreciation for their businesses, the American Express Global Business Travel Nigeria (GBT) recently held the 2018 edition of its yearly client forum. The event, in its third year, also afforded the company the opportunity to bring clients up to speed with the latest trend in global business
travel as well as explain how the company was keying into the trend in
order to better serve its clientele.
Speaking at the event, GBT Nigeria Director, Claude Vankiersbilck,
explained that today’s corporate travel management was evolving to
higher level regarding deployment of modern technology and service
delivery, which includes online booking tool (OBT).
According to him, “The deployment of online booking tool is an end-to-end mechanism that has emerged in recent times as a paradigm shift for many corporate travellers for ease, comfort and convenience of travel process.”
He stated further that OBT, “will help organisations reduce the transaction costs from their travel management partners, improve policy compliance and empower users to make better buying decisions all of which add up to significant cost savings for organisations.”
Meanwhile, American Express Global Business Travel also announced its
acquisition of the Hogg Robinson Group (HRG).
According to Vankiersbilck, the acquisition would benefit GBT in and its global partner in terms of vendor relationship, competitive hotel programmes, travel technology advantage others.
Specifically for Nigeria, it was
expected that the acquisition would bring home an array of corporate
travel programmes for its numerous clients.
The forum also featured a ‘mini-travel fair during which a broad spectrum of aviation sector suppliers ranging from airlines, hotels, travel insurance vendors and holiday organisers as well as protocol vendors participated by showcasing their service offerings
and engaged with business owners, operators in attendance towards
enhancing supply chain potential for both individuals and corporate
Global Business Travel is a fast growing business travel management
company targeted at corporate clients. In its 10 years of being in the
country, the company has become market leader in its category and have
reporting double digit sales over the years.