The organisers of the Okpekpe International Road Race, Pamodzi Sports Marketing has named Ecobank Mobile App as the officialÂ Banking Service platform for the 2018 edition of the race slated forÂ Saturday, May 12Â in Okpekpe, Edo State.
Mike Itemuagbor, Chief Executive Officer of Pamodzi Sports Marketing and Chief Promoter of the Okpekpe International Road Race said the Ecobank Mobile App is the most ideal and suited for the Okpekpe 10km Road Race being an app that has been adopted across Africa.
Itemuagbor observed that the Ecobank App would adequately cater for over 5000 local and international professional athletes expected at the competition and also sports enthusiasts and government officials from across the continent.
According to him, â€œThe Okpekpe Road Race is a global competition. It is therefore natural we look for a bank with a serviceÂ platform that has international appeal. This informed our choice of Ecobank Mobile Appâ€.
â€œWe have a long partnership with Ecobank based on the bankâ€™s African appeal which best suits our dream to become one of theÂ most sought after long distance race in the world. Our athletes come from all over Africa and they have testified that
Â Ecobank products best suit them, enabling them access their funds at any point in time, especially during the competition as they do not need to carry cash or source foreign exchangeâ€.
In his comment, Managing Director, Ecobank Nigeria, Charles Kie, said the Ecobank Mobile App is a game changer for AfricanÂ banking by using digital technology to combat many of the financial inclusion barriers faced by those on the continent.
He said Ecobankâ€™s strategic mission is built around using mobile banking to deliver innovative, efficient and cost-effective services to every African.
â€œOur app not only removes the barriers that have financially excluded so many Africans but offers next generationÂ functionality to help them send money, make withdrawals or pay for goods and services. Customers can use the app on their mobile to instantly open Ecobank Xpress Account, which doesnâ€™t have any account fees, paperwork or minimum
balance requirements, or to send and receive money across 33 African countries,â€ he said.
The Ecobank Mobile App launched in 2016 has over 4 million users registered and has consummated over one billion dollarsÂ transaction value.
The Okpekpe international 10km road race has set the pace for other road races in Nigeria and West Africa. It is the first road race in West Africa to be designated by the IAAF as one of the leading road races around the world since theÂ classification was introduced in 2008.
For three years since 2015, the race was organised under the prestigious IAAF Road Race Bronze Label and now it is the firstÂ road race to be granted a silver label status in West Africa.
The race is organised by Pamodzi Sports Marketing, a leader in sports marketing, sponsorship, hospitality and RightsÂ Acquisition business in Nigeria in conjunction with the Athletics Federation of Nigeria (AFN) and the Edo State Government.