The maiden edition of the much anticipated 4-inch high-heel race came to an exciting end last Saturday with Emmanuel Francesca, a 19-year old secondary school student, as the champion.
The unique event which was a mixture of entertainment, leisure and sport attracted 50 ladies between the ages of 18-28 years held in Lagos.
Speaking during the event, the organiser and the Chief Executive Officer/Managing Director, DAK Marketing Services Limited, Elder Dede Kalu, expressed enthusiasm and excitement about the event. According to him, “we are concerned about the numerous injuries ladies encounter on a daily basis while walking on heels. We have provided this platform to inculcate smartness and build confidence in them while wearing heels,” he pointed out.
In her remarks, the Senior Client Service Manager, Mercy Ukpai Uma, said that the event was also an empowerment programme where ladies receive cash prizes and build their future. “I am excited to be associated with the maiden edition of 4 inch heel race competition. We intend to take this concept to a higher level beyond Nigeria,” she stated.
The 19 years old SSCE student, Emmanuel Francisca who emerged as the winner of the maiden edition won a cash prize of N100,000, while Unaigwe Nkiruka Jennifer won the second prize with a cash prize of N50,000 and Azide JudÃa clinched the third prize, and won for herself N30,000. Other participants went home with consolation prizes.