Red Cab Unveils 'Redclick' App for Customers


By Chinazor Megbolu

In a bid to boost customers’ confidence, safety and comfort, Citrans Global Limited, operators of Red Cab vehicles, has unveiled Redclick App for its customers.
Speaking during the launch held in Lagos recently, the Managing Director, Mrs. Stella Okolo said the app came as a result of change in all areas of business especially in technology.
“We want people to know about the app and to use it because we have seen that things are changing and technology is fast taking over, “she said.

She explained that prior to the app launch, taxis were dispatched to passengers who called their call centre by call agents and because this culture is fading, the company had to upgrade by providing Redclick Taxi booking App.
Okolo pointed out that the initiative also became very necessary because young people nowadays prefer to do their things without talking to anybody.

“So, instead of making calls they would rather chat on their smart phones that have become a trend which had to be provide for so as to capture that segment. Ultimately, the App is to provide customers the convenience they need.  As a licensed taxi operator under the laws of Lagos state government we believe that with the app, passengers will confidently and comfortably patronise our business especially for their safety, ” Okolo said.
She also noted that there is a variety of vehicles that customers can select from and enjoy other operators to come on board the app with their vehicles.

“There is opportunity to sign-on partners and franchisees who wish to pull in fleet of vehicles into the app while assuring them a very impressive yield” she said.
About what to offer the passengers, she said: “They will find comfort, safety, courteous and quick services with customer friendly response.”
“In all this, passengers’ safety and comfort are paramount; with a reasonable charge that would make them enjoy their ride to anywhere within reach.

While stating that the app can be downloaded via istore and Google play store by potential passengers or customers, Okolo posited that once the app is clicked on, useful information will appear including that of the driver for easy identification and added, the App is easy to use and gives passengers room for feedback.
On capacity development, she hinted the firm has literate drivers because the new dimension is more technological and in addition buttressed that a workshop is underway to that effect.