NIPR Appoints AGENTPR™ as Official Media Intelligence Tracker for WPRF

Esther Oluku

The Nigerian Institute of Public Relations (NIPR) has appointed AGENTPR™ as the Official Media Intelligence Platform for the 2026 World Public Relations Forum (WPRF) scheduled to hold in Abuja.

AGENTPR™ is an AI-powered media intelligence platform developed by a Nigerian company, Cihan Media Communications.

The appointment forms part of NIPR’s preparations for World Public Relations Forum (WPRF) 2026. The meeting will host public relations professionals from across the world in Abuja, Nigeria, from November 15–21, 2026.

Under the partnership, AGENTPR™ will provide structured media intelligence before, during and after the Forum, covering real-time issue detection, media monitoring across multiple platforms, and international trade press tracking.

The partnership represents a significant milestone for African public relations technology as AGENTPR™, an African-built intelligence infrastructure supporting one of the world’s most important public relations convenings, at a time when reputation, trust, visibility and machine-readable authority are becoming central to how institutions are understood.

Alongside Cihan Media Communications, NIPR also signed Memorandum of Agreement (MoA) with two other organisations; CogniRep Strategies Holding Co. and Waterlilies ahead of the WPRF.

CogniRep Strategies, a United States-brokered-based communication company under this agreement is expected to drive robust partnerships, sponsorships and participation from notable global institutions, leaders, policymakers, academics, and communication professionals from across the globe for the landmark event,
‎while Waterlilies, an Abuja-based marketing communication firm is expected to coordinate special markets for the forthcoming WPRF, including strategic partnerships, anchor-positioning and optimum exposure for the Forum.

Responding to the recent execution of the MoAs, the President and Chairman of Council NIPR, Dr. Ike Neliaku, said the agreements are not just mere ceremonies, but a statement of commitment towards giving the world the Biggest, Brightest and Boldest WPRF.

In his remark, Founder and CEO of Cihan Media Communications and Founder of AGENTPR™, Dr. Celestine Achi, said AGENTPR™ will help NIPR and the WPRF Planning Committee read the full narrative environment around Nigeria’s hosting of the Forum.

“Through this partnership, AGENTPR™ provides NIPR leadership and the WPRF organising structure with real-time visibility into the global, continental and domestic media narrative.

“This is not simply media monitoring. It is meaning-aware intelligence designed to help leaders understand what is being said, what it means, where issues may be emerging, and how Nigeria’s WPRF legacy is being represented,” Dr Achi said.

AGENTPR™’s intelligence output will help NIPR monitor visibility, identify risks early, assess stakeholder perception, and document the reputation impact of the Forum across its full lifecycle.

Dr. Achi said the appointment also reflects a broader shift in the future of public relations measurement.

“Visibility is no longer enough. In the AI age, institutions must understand how they are being interpreted by people, by media systems and increasingly by AI systems. AGENTPR™ was created to help communication leaders move from exposure to evidence, from sentiment to meaning, and from monitoring to strategic intelligence,” he added.