Freshest Bread Headlines Sponsorship Lineup as South Kitchen, DND Travels, and Oshus Freight Drive Synergy Awards 2025

By Tunde Alade

Elegance met enterprise on October 12, 2025, when the Synergy Awards returned to The Marquee, Olusegun Obasanjo Presidential Library, Abeokuta, for an evening that celebrated excellence, innovation, and collaboration. Now in its sixth year, the event continues to attract the region’s leading figures in business, creativity, and social impact.

Freshest Bread, Headline Sponsor of the 2025 edition, set a new standard for brand involvement and social responsibility. Renowned for its consistency and excellence, the company reaffirmed its dedication to nurturing creativity and empowering young people through initiatives that extend beyond its industry.

The night’s culinary experience carried the signature of South Kitchen, which served as Silver Partner. Its attention to detail, warm hospitality, and distinctive flair transformed dining into one of the event’s memorable highlights.

With DND Travels and Tours joining as a Corporate Partner, the Awards gained a refreshing global dimension. The travel and tourism brand, known for connecting people and cultures, mirrored the event’s vision of bridging industries and inspiring collaboration.

In the logistics sector, Oshus Freight strengthened the Awards’ support network as a Category Sponsor, reinforcing its reputation for reliability and commitment to regional development.

Music added rhythm to the evening with energetic performances from Barry Jhay and Femi Levite, whose acts kept the audience engaged and elevated the night’s ambience.

The Synergy Awards have evolved into more than an annual celebration; it is now a symbol of partnership and progress. With Freshest Bread, South Kitchen, DND Travels, and Oshus Freight driving this year’s success, the 2025 edition once again proved that excellence thrives where collaboration leads.