VG Pensions Expands Brand Influence with Appointment of Hannah Usman as Brand Ambassador

VG Pensions has announced the appointment of celebrated media personality and lifestyle influencer, Hannah Usman, as its newest Brand Ambassador. She joins popular Nollywood actor and producer Femi Adebayo, who has proudly represented VG Pensions for over five years. Together, both brand ambassadors will deepen the company’s reach and visibility across Nigeria.

This strategic move comes as VG Pensions continues to actively promote the Personal Pension Plan (PPP), a retirement savings product tailored to self-employed individuals, artisans, traders, entrepreneurs, professionals and those in the informal sector.

Formerly known as the Micro Pension Plan, the product rebrand was announced during the Pension Industry Leadership Retreat organized by the National Pension Commission (PenCom) in May 2025. The rebrand reflects a drive to make pensions more inclusive, appealing, and relatable to all Nigerians.

Speaking at the recent Insurance & Pension Editors’ Summit, PenCom’s Director-General, Mrs. Omolola Oloworaran emphasized that the redesign of the scheme including renaming, simplified onboarding, and technology-enabled enrolment would open pensions to millions of artisans, traders, entertainers, and other workers in the informal economy. She further underscored that pension funds remain critical to Nigeria’s economic growth, with stronger deployment into infrastructure, housing, and private equity while safeguarding contributors’ funds.

Since inception, the PPP has recorded steady progress, rising from N168.63 million total contributions in June 2021 to N1.16 billion and over 185,000 participates across the informal sector as of March 31, 2025.

On Hannah Usman’s appointment, the Head of Corporate Development and Strategy at VG Pensions, Mr. Tochukwu Esejindu stated, “her appointment will strengthen the brand’s visibility across the country and particularly in the North and contribute significantly to the actualization of the overall objective of the personal pension plan which is to ensure financial security of individuals in the informal sector when they retire. Her values, influence, and dedication to financial empowerment align perfectly with VG Pensions’ mission of making pensions simple, accessible, and relevant to everyone. With her as a voice in promoting and creating awareness for the Personal Pension Plan, we are confident of reaching more individuals with the message of securing their future today.”

Similarly, the head of Personal Pension Plan at VG Pensions, Mrs. Peninnah Omisade while welcoming the newly appointed brand ambassador, Hannah Usman stated that, “with her strong profile and reach, particularly in Northern Nigeria, she will help drive awareness of the newly redesigned PPP, its benefits, and its relevance to individuals in the informal sector. The partnership aims to make pension planning less abstract, more personal, more accessible for the informal sector workers.

Hannah Usman expressed her excitement about the partnership, “I am truly honoured to be part of VG Pensions as a Brand Ambassador.

Retirement planning is not just for tomorrow; it starts today. I look forward to using my platform to encourage more people, especially young professionals and entrepreneurs, to embrace the Personal Pension Plan and secure a brighter future.”

With a strong focus on customer engagements, digital transformation, and financial inclusion, VG Pensions remains committed to helping Nigerians build a stable financial future.