Victory Worgu Leads Zeera Culture’s Global Expansion

By Salami Adeyinka

Afro fusion fashion is gaining strong momentum in today’s professional world as more workplaces welcome cultural identity in refined ways. Leading this shift is Nigerian born, UK based designer Victory Worgu, founder and Creative Director of Zeera Culture. She is inspiring a new movement where heritage blends seamlessly with professionalism, allowing African fashion to thrive across business and global platforms.

Founded in 2018, Zeera Culture operates on the philosophy of African fabrics meets modern fashion. The brand creatively merges traditional prints with contemporary silhouettes, resulting in elegant and versatile designs suited for both corporate and lifestyle settings. Under Worgu’s leadership, Zeera Culture has featured at major fashion events including The Roll Showcase in London by A Plus Agency, supported by the British Council. Her work has been embraced across Africa and Europe by influential women, media professionals and executives.

She is currently working on an Afro fusion collection that integrates sustainability, textile innovation and corporate style adaptation. She is also preparing for upcoming showcases in London and strengthening the brand’s digital presence and international retail reach. She emphasises that fashion should build confidence and identity, especially for African women navigating global workplaces. She believes that feeling seen through personal expression can help women approach leadership roles with greater assurance, especially in competitive environments.

Balancing a career in fashion with her journey in healthcare has been challenging yet rewarding. Worgu is a registered nurse in the United Kingdom and is pursuing a master’s degree in adult nursing at the University of Derby. She explains that her background in nursing has helped refine her precision, empathy and structure, all of which now influence her creative work.

She describes fashion as an extension of care where craftsmanship meets purpose, reflecting her belief that clothing should not only be visually appealing but also emotionally resonant.

With plans to scale Zeera Culture to international fashion weeks and launch a textile innovation line, she is also committed to mentoring young designers. She encourages them to remain original and consistent, noting that creativity grounded in identity leads to lasting impact.

Worgu stresses the importance of understanding both artistic design and the business mechanics of fashion, describing these skills as essential for building brands that can compete on a global level.

The acceptance of Afro fusion wear in corporate settings is becoming more evident as multinational companies adopt inclusive dress policies and embrace diversity in brand identity.

Worgu believes this shift creates opportunities for designers like her to introduce tailored cultural fashion into major international companies. She intends to collaborate with fashion consultants to develop structured collections for global corporate wear, targeting women who want to be seen not just for what they do, but for who they are.

She also plans to explore partnerships that promote African textile development and empower local artisans, reinforcing the value chain of cultural fashion. Her message remains clear. Wear your identity boldly.