In an effort aimed at expanding its corporate social responsibility, and supporting small businesses and business owners in local communities, BetKing, a leading sport betting digital platform, in partnership with the Lagos State Employment Trust Fund (LSETF), has donated funds to assist over 200 market women in Lagos State, during the festive period.
The donations which span through December 2020, according to the company’s Managing Director, Gossy Ukanwoke, was also parts of the company’s commitment to help contribute to societal development
In his address to the beneficiaries, Ukanwoke, stated that “BetKing being a digital entertainment and sports technology company, recognizes the role the communities and the entrepreneurs that represent us in trade play in our success.
“Therefore, when given an opportunity to give back to these communities or to encourage other entrepreneurs and business owners, we will do so even beyond the sports, technology, and entertainment industries as long as it has a direct positive impact on people’s lives.
“BetKing Nigeria entered the African market in 2018 and has grown to be a major player in the Region – driven by a strong focus on sports entertainment experiences delivered by their in-house digital sport-tech platform, combined with a customer-centric approach to distribution across retail and online channels, strong localized regulatory relationships and a brand portfolio that customers recognize and trust.
“This tailor-made approach, driven by an exceptional leadership team from a range of high growth sectors, has powered the rapid growth of the Group in the Region. To learn more visit BetKing.com,” he said.