GamblePause Welcomes Kikelomo Atanda-Owo as Co-founder, Trustee

By Nseobong Okon-Ekong 

GamblePause Initiative Africa has officially welcomed renowned media personality and social impact advocate, Kikelomo Atanda-Owo, as its co-founder and trustee at an event.

The event was held at the Lagos Continental Hotel.

This announcement marks a turning point in the trajectory of GamblePause, a leading non-profit organisation committed to promoting responsible gambling and supporting individuals and families affected by problem gaming across Africa.

Atanda-Owo, a seasoned broadcaster, journalist, and change-maker, is widely celebrated for her consistent advocacy on social development and her ability to bridge communities, policymakers, and institutions. Her media reach and established network are expected to amplify the visibility of GamblePause’s mission and drive new partnerships that will enhance its capacity to effect change.

Atanda-Owo shared her excitement and deep sense of responsibility about joining the leadership of GamblePause. “

I’ve followed the work of GamblePause closely,” she said. “Their impact in promoting responsible gaming, supporting recovery, and engaging stakeholders has been impressive. I’m honoured to be joining at a time when the conversation around gambling addiction and regulatory accountability is gaining momentum. Together, we can deepen the impact.”

She joins Ladipo Abiose Akolade, Founder and Executive Director of GamblePause, to co-lead the organisation into a new era of innovation and advocacy. Ladipo established GamblePause with the vision of reshaping the gaming ecosystem in Africa through education, policy reform, rehabilitation services, and stakeholder collaboration.

Speaking on the partnership, Ladipo said, “Having Kikelomo on board is a major step forward for us. Her experience in storytelling, community engagement, and advocacy will bring fresh energy and reach to our work. This collaboration represents not just leadership alignment, but the merging of vision and purpose.”

As the organisation continues to grow in influence and reach, this new leadership synergy promises to reshape the conversation around gaming culture in Africa, placing responsibility, awareness, and human dignity at the centre of the narrative.

The event served as a moment of reflection on GamblePause’s journey, from grassroots outreach to its expanding presence as a thought leader in the field.

With Atanda-Owo’s entry into GamblePause’s leadership, the organisation is poised to scale its advocacy, deepen its research and community programmes, and foster lasting partnerships with public and private sector actors. Over the next few months, GamblePause plans to unveil new campaigns and initiatives that target youth awareness and policy engagement.

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