Precious Ugwuzor writes that Optiva Capital Partners, a leading investment immigration wealth management company, has once again reiterated its commitment to grow tourism and bring joy to families by sealing its intent to sponsor Eko Hotel and Suites Tropical Christmas Wonderland
Great brands understand that a key element of brand loyalty is largely dependent on emotional connections and so they create and identify with platforms and value-adding activities that positively boost exposure and also highlight the human side of their company.
People typically enjoy supporting brands that invest in their community and spread positive messages, and so by sponsoring important causes that align with its values, a thinking business sets itself apart from larger brands and inspire brand loyalty.
Not surprisingly, consistent with its commitment to grow tourism and bring joy to families, leading investment immigration wealth management company Optiva Capital Partners, recently announced its sponsorship of this year’s Eko Hotels and Suites Tropical Christmas Wonderland, an annual event that creates a destination of choice for family getaways.
“We are proud to be partnering Eko Hotel because we love the creativity to create relevance and excitement for our huge clientele. Also, we share something in common because we are leaders in our industry,” said Ms. Jane Kimemia, CEO of Optiva Capital Partners Limited.
“This collaboration represents a significant milestone for our organisation, and it reaffirms our commitment to recognising excellence. With Optiva Capital Partners’ support, we look forward to families having an unforgettable holiday experience that gives them all the fun and excitement they get traveling abroad.”
Optiva Capital Partners CEO also stated that the partnership with Eko Hotels and Suites would help the company engage with some of the most passionate client bases in the travel, holiday, and entertainment sectors and thereby ensure it creates the best experiences for the Tropical Christmas Wonderland.
Optiva Capital Partners has been a partner in the development of the nation’s tourism industry.
Only recently, Ms. Kimemia advocated the adoption of a holistic value proposition for tourism development that addresses funding, and how to create the enabling environment to be able to actually execute.
At a Policy Dialogue on “the Economic Impact of Tourism in Lagos” where she was a key discussant, Ms. Kimemia tasked participants to identify how to tackle the challenges, and how to start identifying tourism as one key economic driver.
Ms. Kimemia cited the example of Kenya, which she said is very big on tourism and was built over the years because there is clear intentionality in “attracting visitors, in defining what the value proposition is, and what visitors are coming to see.”
Consequently, she opined that participants and industry players have to be clear about “who are we, what is the culture, because it is truly about defining that at higher levels of government, in terms of policy, framework, infrastructure, the entire eco-system, then after that who are the individual players because these are the key components.”
On creating a proper structure to drive the process of building a robust tourism industry, she stated that the drivers of the industry should define the “value proposition and how do we start to attract investment into the tourism sector across Nigeria.
“Tourism is about an entire eco system. How do you build the intermediary between the interest internationally and the actualisation of that. Before we talk of Direct Foreign Investments there is a lot of wealth in Nigeria because I have worked across different markets in Africa and there is no where you have the kind of wealth, the depth that you have in Nigeria. But how we plan it is through structures that can be trusted to basically pool funds to go into specific investments because that is a challenge.”
Ms. Kimemia therefore advocated the creation of investment vehicles that people can invest in. She also recommended pooling funds from Nigerians in the diaspora because there is a huge Nigerian presence in the diaspora that is very wealthy. But she restated that when it comes to funding the issue of trust is important and the vehicles to enable people to invest back home.
Above all, Ms. Kimemia emphasised the need for an enabling environment that will ensure infrastructure, ease of doing business, and the overall macro-economy.
Today, Optiva Capital Partners prides itself as the largest provider of investments immigration services not only in Nigeria but across Africa, and also the largest employer of labour in the investment immigration subsector with 17 branches distributed across Nigeria and over one thousand full-time employees.
In partnership with its reputable international affiliates the company has helped many families with their immigration and global access needs over the years and “has always done this with utmost diligence and professionalism.”
Some of Optiva Capital’s investment immigration opportunities it assists Nigerians to be part of include the USA EB, Residency by Investment, which not only accelerates wealth creation but also open doors to a promising future, offering the opportunity to become a green card holder; citizenship by investment programs for which acquiring a passport from any of the countries on their menu provides visa-free access to more than 143 countries, all without the need to meet any residency criteria before obtaining them.
For Canada, a Nigerian can become a global business person by investing in Canada Federal Start-up program, migrate to Canada with a 3-year open work permit, while the person’s permanent residency is prioritized as an investor.
Optiva’s philosophy is encapsulated in the following nuggets which underscore its commitment to its clients: protect wealth –to ensure clients do not lose value for what they already have; grow wealth – in accordance with client’s risk appetite and future aspirations; enhance wealth – exposes clients to the many avenues for wealth amplification; and optimize wealth – to help clients to continuously create the most value by investing in a wide range of financial products that they otherwise would not have easy access to.
Optiva Capital Partners also relishes a key aspect of its success story, which it describes as its ability to develop partnerships with strong and well recognized reputable institutions.
According to the company, “you should begin to see the world as one because that is how it is configured right now especially in the business world, so you have to see yourself as operating in all of them so that you will be able to take advantage of what exists in all the places.”
These partners include Stuart Financial with headquarters in Montreal, Canada, a global company with offices in many countries. They are the financial intermediaries to the Quebec government, and they are members of the investment regulatory Council of Canada. A very strong institution, they have never had any African partner before now, and we are their only African partners. Not only that, we are engaged with them in Greece, Portugal, and of course here in Africa, for Federal Start-up programme in Canada;
Green and Spiegel, is Canada’s oldest and largest immigration law firm based in Toronto, specializing in corporate and personal immigration services. They have offices in five countries including the USA, and we are their only African partners;
Heng Sheng Group, a global group with footprints in many countries like USA, China, Singapore, Grenada. They have the largest investment in the Caribbean right now, a $2.4B investment. They are building the Grenada National Resort. We are equally their only African partner because prior to our relationship with them they had pockets of relationship but as soon as we came everything was subsumed into our relationship;
Range Developments, an award-winning developer of luxury resorts offering Citizenship By Investment programmes in Grenada and the Caribbean. We are not exclusive because Range has other partners; Anchor Capital, easily the largest trading investment banking group in South Africa with Asset Under Management of over Seven Billion US Dollars. We are their only partners right now;
AIL, an international insurance group; TIW Capital Group, a global asset management company in South East Asia with offices in Singapore, India, and UAE; CTP in Tampa, Florida, USA, which develops and manages over 760 old peoples’ homes.
Heeled in effective delivery of wealth management offerings, Optiva Capital easily stands out in investment immigration, providing professional immigration services for individuals seeking to obtain alternative citizenship or residency in any of the countries that it serves, which are numerous. In addition, the company provides investment advisory, and wealth management services.
The drivers of the industry should define the “value proposition and how do we start to attract investment into the tourism sector across Nigeria. Tourism is about an entire eco system. How do you build the intermediary between the interest internationally and the actualisation of that