LWM Introduces New Swallow Option, Poundo Potato to Market


Raheem Akingbolu

Poundo Potato, a product by potato products maker, Lamb Weston/Meijer, has introduced Poundo Potato to Nigerians desirous of light swallow options to combine with their favourite soups. In Nigeria, the company trades as LWM Nigeria Ltd.

Speaking at the unveiling of the brand in Lagos, Managing Director of LWM Nigeria Ltd, Victor Nwachukwu,  said the  product is made from 100 per cent Irish potatoes and consists of flakes of the popular root vegetable which is made into a light swallow meal by pouring the flakes into boiling water and stirring for five minutes to produce a light smooth dough.

He further stated that the resultant swallow meal has an authentic potato taste and aroma.

 “Lamb Weston/Meijer is one of the world’s largest producers and processors of potato products. Its products are sold in over 100 countries around the world and the global leader added Nigeria to its portfolio in 2017,” he stated.

 Nwachukwu told journalists after the launch in Lagos on Friday that Poundo Potato presents Nigerians desirous of a light swallow meal with a healthier, tastier, and very convenient option.