By Martins Ifijeh

One of Nigeria’s brewing giant, Guinness Nigeria Plc, has warned that indecent and excessive drinking of alcohol can damage the liver and cause general harm to the body system.

This is as its benefits are enormous, including being used as a stimulant, but its excessive usage could cause the liver to over work itself, thereby causing serious health implications, including weakening the muscles of the liver.

Stating this at the DRINKiQ training programme for the media, the Corporate Relations Director, Mr. sesan Sobowale, explained that despite the liver being a very strong organ of the body, it has a limit to which it can accommodate the processing of alcohol consumed, adding that, it may become prone to different diseases, due to it being overworked.

Adding, he said women should be wary of how they drink as they were more vulnerable due to less natural body water than men, higher concentration of antidiuretic hormone (ADH) and a small body size when compared to men.
According to him, people should also desist from drinking on empty stomach. “Those who drink and discover they have hangover the next morning, may have done that on an empty stomach. This could also be a result of not taking enough water before drinking.

Nigerian Guinness Brewery disclosed that the main idea of the ‘Drink IQ’ was to educate and inform the public on how Guinness products can be properly used.

As part of efforts to fight against irresponsible drinking, Sobowale noted that the company was partnering with the Federal Road Safety Corps (FRSC), to educate motorists on the dangers of drinking and driving.

“We have also rolled out a programme on radio called “drink riaries’ on Lagos Traffic radio 96.1 fm for our teeming consumers and general public. The programme is a unique evening time show, running for six weeks during the festive period. It is part of the company’s drive to address the issue of drunk driving and raise awareness about responsible drinking amongst Lagosians and Nigerians as a whole. The show runs at peak periods, 6pm – 7pm every day, Monday to Friday,” he said.