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Corporate Social Responsibility (CSR) or Corporate Social Investment (CSI) as a concept is still grossly misunderstood in Africa, experts have said.

As a result, the evolution of CSR and the emphasis on sustainability in business enterprises has elevated the desperate need to move from doing business for the sake of profit margins alone to doing business with an underlying aim to achieve social impact, which in turn affects the profit bottom-line.

To this end, the Ireland’s First Female President, Mary Robinson and Prof. N. Craig Smith, a Chaired Professor on Business Ethics and Corporate Responsibility from INSEAD are billed to lead a group of seasoned professionals across the continent and beyond at the Africa CEO Roundtable and Conference on Corporate Social Responsibility (AR-CSR), scheduled to take place between June 15-17 in Lagos, Nigeria.

The conference which has the theme, ‘The Business Case for CSR and its Impact on African Economies’, is an industry flagship event attracting the crème of Africa’s leading figures and decision-makers to immediately spark off conversations and discussions about Corporate Social Responsibility in Africa. It will also bring counterparts from Europe, UK and the USA for peer reviews and best practices.

The event organised by ThistlePraxis Consulting, a multi-disciplinary CSR and Management Consulting firm, in partnership with Kuramo Foundation, African Business and The Centre for Corporate Governance of the Institute for Directors, would feature a high-level roundtable session strictly for CEOs, GEDs, Captains of Industries and Board Chairmen around the continent. This will be followed by a two-day conference that will be open to participation by all interested professionals.