Governor Babatunde Fashola
The multiple benefits of Information and Communications Technology (ICT) tools and applications have manifested in Nigeria with the deployment of Skype video by the Lagos State Signage and Advertisement Agency (LASAA).
The move, it was gathered, was part of the agency’s commitment to excellent customer relations and service delivery.
With the introduction of Skype video, LASAA said it would set the record as perhaps the first industry regulator in Africa to deploy the interactive medium to enhance engagement with its diverse stakeholders.
With the deployment of Skype video, coupled with intensive training of LASAA staff members in the human resources, client services and business development departments, the agency said members of its staff were fully prepared to handle of the Skype application.
The Skype video application will among other things ensure quick response time to enquiries from LASAA stakeholders, thereby making service delivery more effective and efficient.
Skype allows users to communicate with individuals by voice, video, and instant messaging over the Internet. The service has almost 700 million registered users across the world. In Nigeria, it is estimated that over one million persons use the service mainly for personal communication, but LASAA said it would adapt it as part of efforts to improve its relations with its stakeholders including outdoor practitioners, customers, prospects as well as institutions.
Commenting on this new initiative, the Managing Director of LASAA, Mr. George Noah, said “Skype video application demonstrates the agency’s commitment to the provision of value-addition services, and stakeholders’ satisfaction and positive experience. We are most delighted at the launch of this service because it aligns with our commitment to continuously offer our stakeholders opportunity to connect with us freely. We are convinced that with Skype, engagement at both ends will be quicker and faster.”
He disclosed that the Skype video application had been well received in a pre-test exercise conducted among randomly picked stakeholders.
‘‘The trials of Skype video which we conducted among some customers were successful and we are happy to announce the deployment of the service. As a forward-looking and innovative organisation, we will continue to employ new innovations that can improve service delivery for all our stakeholders,’’ Noah said, adding that part of the sustainability plan for LASAA is a proposed outdoor master plan which will be unveiled soon.