It’s All in the Hair

22 Dec 2012

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Akunna Nwala read law at the University of Nsukka. But you would hardly see her don the lawyer’s wig; you would rather find on the boisterous lady’s hair some exotic and alluring range of women’s hair which she either produces or sells. She tells Azuka Ogujiuba how her brand, Kuku’s Hair, became such a huge hit

Describe kuku’s Hair in three words.
Chic, lustrous and exotic.

Does your business influence your look?
Definitely it does. I can’t afford to have a bad hair day; having a bad hair day translates to less people gushing about my hair and asking to literally buy it off my head. I get this every day - ‘Kuku, I want that hair on your head; I mean this particular one.’

Tell us why Kuku’s Hair is unique and what edge it has over other brands?
First of all Kuku’s Hair became the first hair to come with guarantee in Nigeria. And when you confidently give guarantee it means it’s been personally tried, tested and trusted. Secondly, we give a personal touch to it, making sure the hair we sell is 100 percent virgin, as each exotic piece is lovingly cultivated, washed and presented with as much passion and love. We take time to explain these variations of textures and patterns. Thirdly, Kuku’s Hair, simply put, is hair that speaks volumes for itself.

How long has kuku’s Hair been in the market and why did you decide to explore this business?
Kuku’s Hair has been in existence for three years, November 15, 2010, was the day the first piece of kuku’s Hair was officially sold.

Why this business?
The answer is I simply love hair. Whenever a client comes in to buy hair I find myself giving lectures on hair.

What does beautiful hair do to a woman’s looks?
Every woman’s hair is her crown; a woman’s hair can speak volumes. It can create the impression of an uncoordinated person, a soft woman, a sophisticated woman, a stylish woman. Your hair just speaks volumes about you.

If l flip through your bag, what will I find?
One sample piece of hair, my paddle brush, my BlackBerry, my wallet, my Tom Ford lip gloss and mascara, my aviators, hand sanitizer and a pack of tissue.

What is your beauty mantra?
Before going to bed, wash off make-up; no matter how tired you are, brush your hair thoroughly starting from the tips and working your way up to the roots; wrap hair in a silk scarf; before hitting the road put a little serum if hair feels dry and on skin apply loads and loads of sunscreen; drink lots of water and non-acidic fruits.

What are the three things you can’t do without?
Kuku’s Hair serum, Neutrogena Pink Grape Fruit Wash, sunscreen, and eyeliner.

How old are you now?
I ‘m as old as my waist line, by the way it measures 23.

Tell us about your background?
I am the third child of my parents Prof. Uzodinma Nwala and Mrs. Obi Nwala. I grew up in the university community of the University of Nigeria, Nsukka, Enugu State. I’m a law graduate of the University of Nigeria, Nsukka, and also a member of the Chartered Institute of Taxation of Nigeria.

What does love mean to you?
Transparency, loyalty, trust even where it seems difficult.

What will you do for love?
I would be foolish for love. I’m sure my friends are abusing me now.

And what will you not do for love?
I won’t cut off my hair for love; that is my advert right there. Ok, I  wouldn’t be disloyal for love.

If you were the president, what is the first law you will implement?
As president, the first law I would pass is reduction on duty on imported goods for small time business importers so as to encourage them. This helps in reducing the prices on these imported items as it also affects the end users, thereby reducing inflation.

What are your fashion fetish?
Bags and shoes.

Who is your favourite shoe designer?
Well, I have more of Christian Louboutin and Tom Ford in my collection.

Which is your favourite reality show?
Keeping up with the Kardashians.

If a fashion police had to search your wardrobe, would you be arrested for any fashion blunders?
I think I’m too vain to have anything unfashionable. I’m a very safe dresser, so I would confidently throw open my wardrobe doors.

Which celebrity in the world do you consider a sex siren?
After Kuku, maybe Kim Kardashian.

Which celebrity in the world would you love to see adorn kuku’s Hair?

Do you wake up in the morning feeling cool with your body?
Some days I feel fat.

Which celebrity in the world do you think has a near perfect life?
Beyonce, of course.

What is your favourite perfume and why?
Tom Ford Jasmin Rouge; it just defines feminity.

Who inspires you business wise?
First of all, God Almighty and my mother is my major inspiration, she has always been very industrious, and she that in all of us. Secondly, I love hair.

What are five things that will attract you to a man?
Fear of God, height, composure, drive and wit.

If you had to go to an exotic island for a weekend what are the five things you will take along with you?
Shampoo, conditioner, facial wash, sunscreen, hair to sell.

Quick Resume
Age As old as her waist-line which, by the way, measures 23.

Favourite reality show - Keeping up with the Kardashians.

Academic background - Read law at the University of Nigeria.

Career - Earns a living as an entrepreneur with interest in women’s hair.

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