First Bank of Nigeria Limited
First Bank of Nigeria Limited said it held a customer forum in Lagos in its bid to ensure enhanced service delivery across its products and services for its customers.
The financial institution, in a statement yesterday, pledged to continue to seek innovative ways of delivering ultimate service experience to its customers across the nation.
During the event, the bank said it highlighted its new products and services, including e-business services, alternative channels, and the various transformational initiatives in the past one year.
Speaking at the forum, First Bank’s Group Managing Director/Chief Executive Officer, Mr. Bisi Onasanya, said: “First Bank recognises the need for periodic interaction with its customers to foster efficient service delivery. We believe every business is as strong as the value it places on its customers. We are very passionate about our customers and see this forum as a platform to receive feedback from our customers and further position the bank to delight our customers and partner with them on sundry financial advisory services and business growth initiatives,” he said.
Onasanya said the commercial bank had since deployed an operating model that realigned its market facing business units from a geographic focus to a customer segmented approach to deepen its understanding of each customer segment.
“This has enhanced our ability to design products and services to meet our clients’ needs, improve relationship management and increase our service output to all customer segments. In our efforts to serve and support smaller businesses, we have reorganised our Corporate Banking Directorate, and spun out a sub-business unit known as Emerging Corporates to create a different value proposition to that critical segment of the society,” he added.
Also speaking, the Group Head, Business Service Group, Eyitope St. Matthew-Daniel said the bank's products and services had been designed to support cashless transactions through Point of Sale machines, ATMs, mobile phones, the Internet as well as financial inclusion for the under-banked and unbanked.