By Raheem Akingbolu
Telecommunications company, Etisalat Nigeria, has announced the launch of its Gaga Android smartphones - Huawei U8180, at a press conference held in Lagos.
According to the company, the launch of the stylish device, which would attract N18,999, followed the recent roll-out of Etisalat’s 3.75G HSPA+ network and reinforced the company’s position as the telecoms industry leaders in innovation.
The Gaga Android smartphone, an Etisalat customised 3G-enabled device, operates on android 2.2 and boasts of features including a 2.8 inch full capacity touch screen, accelerometer functionality, WiFi and WIFI hotspot, fast internet download speed of up to 7.2Mbps, Bluetooth functionality, and FM radio.
Others include a 3.2MP camera and a document viewer for word, excel, PDF, and Adobe flash. It also has the capability of downloading applications, email-on-the-go, document viewing and editing on the go, large memory size for storage, Google maps and satellite navigation.
Speaking at the launch of the new device, Chief Commercial Officer, of the company, Wael Ammar, said the smartphone would be affordable and fully customised to Etisalat Nigeria’s network in terms of hardware branding and software configuration.
“There is currently no operator in the country that is embarking on pushing 3G smartphones the way we are. We realise that more people are embracing smartphones and tablets with the growing need for individuals and businesses to stay connected.
“With the launch of our 3.75G HSPA+ network, we decided to introduce a customised Android Gaga smartphone at an affordable price to meet this need. The Gaga smartphone is designed for the value-conscious subscriber who wants to utilise 3G services but doesn’t want to spend a lot on acquiring a device”, he said.
According to Ammar, the Gaga smartphone has been bundled with a value plan consisting of both voice and data services, and is available to both old and new subscribers. The Gaga smartphone offer comes bundled with free 50MB data monthly for a period of 4 months, and is available to all Etisalat prepaid customers.
The lines would automatically be activated for 3G services and calls would be charged at the rate of 20k/sec, with no access fees and from the very first second.