Diageo, a leading promoter of premium alcoholic and soft drinks, has launched its annual Africa Business Reporting Awards for 2013, which marks its ten-year anniversary.
The exercise was initiated by the company to recognise journalists and editors who provide high quality coverage of the business environment in Africa. The organisers have also opened online entry for the 2013 edition.
According to President, Diageo Africa, Turkey, Russia & Eastern Europe, Nick Blazquez, the award was instituted to raise awareness of the need for reliable, objective and comprehensive reporting on African business.
“As we celebrate the ten-year anniversary of the Diageo Africa Business Reporting Awards, I am proud to look back over a decade of strong, original and insightful journalism on business in Africa. I am pleased to say that both the quantity and quality of the entries we receive has increased significantly every year; and I am also encouraged by the greater standards of media coverage within Africa which is reflective of the improving business environment in many African countries.
“This has undoubtedly played a crucial part in raising awareness of the many opportunities the continent offers to businesses and investors. We hope that this year’s Awards will once again prove that there are many more stories to be told about Africa.”
Categories in the award cut across finance, tourism, ICT, and Agriculture, among others.