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Argentinean Ambassador Defends Falklands Ad

06 May 2012

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The offending Argentine Falklands Ad

The Argentinean ambassador to Britain has defended her country's controversial Olympics advertisement which shows an athlete training on a war memorial in the Falklands.

Argentina sparked outrage this week by releasing the advert for the Games which shows Argentina hockey captain Fernando Zylberberg training in the Falklands Islands, reports Sky News.

The 90-second clip also shows Zylberberg exercising on the island's Great War Memorial, which honours British sailors who died in the First World War.

The clip says the athlete is preparing for the Olympics on "Argentinean soil".

Ambassador Alicia Castro told Sky's Dermot Murnaghan there had been a conflict over the islands for decades, and that it should be sorted out internationally.

But she insisted that there was nothing wrong with her government's Olympic advertisement.

She said: "Malvinas are Argentinean. I mean, the islands belong to Argentina, they are in our continental shelf so there's nothing wrong with an athlete training there.

"I don't really want to go into a small discussion, I would like to go into a broader discussion and the discussion is why can't we sit and talk?

"The international community is calling for a settlement of this conflict in a peaceful and permanent solution."

On Friday, the agency behind the advert, Young & Rubicam, said it had asked the government in Buenos Aires to pull the commercial, accusing its creators of behaving "in a manner that is unacceptable to our company".

Foreign Secretary William Hague dismissed the advert as a "stunt".

He accused Argentina of trying to misuse the Games for political purposes and said the move would not affect Britain's position on the islands.

The commercial was filmed with a handheld camera and shows the 35-year-old player training outside a typical pub, the Globe Tavern.

The footage also shows Zylberberg running past the offices of the local newspaper, the Penguin News, and an iconic red British telephone box.

It was shot early in the morning and no islanders can be seen in the footage.

The glossy advert, filmed beneath rolling grey clouds, also uses rousing music for dramatic effect.

It ends with the words: "Homage to the fallen and the veterans of the Malvinas. Presidency of the Nation."

The commercial also said it was a "tribute to the fallen and ex-combatants" of the 1982 Falklands War.

The advert was screened on several Argentinean TV stations on Wednesday night to coincide with the 30th anniversary of the torpedo attack on the cruiser General Belgrano by a British nuclear-powered submarine during the conflict.


Tags: News, World, ARGENTINIAN AMBASSADOR, Falklands Ad

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